Creative Marketing Strategist
3 weeks ago
Company Overview:
Hotel Jerome has been a pivotal part of Aspen's history since its establishment in 1889, serving as a gathering place for remarkable stories and experiences. Surviving various historical challenges, it remains a quintessential part of the Aspen experience.
Position Summary:
The Marketing Manager at Hotel Jerome plays a crucial role in shaping our narrative and enhancing our brand presence both locally and beyond. This position demands a solid grasp of luxury branding, with an emphasis on storytelling, content development, community engagement, and local marketing initiatives. The ideal candidate will embody an entrepreneurial mindset, demonstrating creativity and a proactive approach to driving marketing efforts.
- Design and launch a dedicated website for Prospect featuring compelling content, engaging storytelling, and seamless booking functionalities.
- Assist the Marketing team in executing digital marketing strategies, updating the website, creating marketing assets, and ensuring content accuracy.
- Identify and cultivate opportunities for Local Grassroots Marketing to boost community awareness, particularly regarding our unique Experiences, Events, and Culinary Offerings.
- Forge partnerships with local organizations and vendors to enrich our brand narrative and maximize community impact.
- Collaborate with on-site teams to produce content that aligns with our social media strategy, appealing to a luxury audience.
- Support the strategic implementation of creative partnerships, including PR collaborations, to facilitate influencer and media visits.
- Organize and manage on-site events and promotional activities.
- Bachelor's degree with a minimum of 2 years' experience in marketing or social media management.
- Strong understanding of luxury branding and aesthetics.
- Exceptional verbal, written, and interpersonal communication skills.
- Meticulous attention to detail with the ability to manage multiple tasks effectively.
- Proven ability to collaborate with cross-functional teams on projects.
- Capability to transform concepts into actionable plans, adapting as necessary.
- Proficient in Microsoft Office Suite, Google Workspace, and Canva; familiarity with Adobe Creative Suite is advantageous.
The comprehensive benefits package includes paid time off, medical, dental, and vision plans, a 401(k) plan with employer contributions, health and flexible spending accounts, an employee assistance program, and discounts on company stays. Eligibility and other requirements may apply.
Explore more career opportunities through the Auberge Resorts Collection career page.
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