Global Marketing Program Manager

4 weeks ago


Carlsbad CA USA, United States Twist Bioscience Full time

h2Job Description/h2pWe are seeking a highly skilled bGlobal Marketing Program Manager/b to join our team at Twist Bioscience. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive business growth and increase brand awareness./ph3Key Responsibilities/h3ulliDevelop and implement multi-channel marketing plans to promote our Next Generation Sequencing (NGS) portfolio and DNA Synthesis Platform./liliCollaborate with cross-functional teams, including product management and field marketing, to ensure alignment and effective execution of marketing strategies./liliManage marketing budgets and optimize promotional mix to achieve high return on investment./liliDevelop and execute engaging marketing campaigns to achieve measurable results for new and existing products within the NGS portfolio./liliPartner with advertising agencies and internal design teams to deliver high-quality assets, including creative direction and content for print and digital collateral, PR, social media, customer-facing presentations, global tradeshow properties, and promotional materials./liliMaintain knowledge of trends and competitive activity relevant to NGS and Genomics markets./liliPartner with Product Management and Field Marketing to develop and deliver product-specific sales training, support, and enablement materials./li/ulh3Requirements/h3ulliBachelor's degree in Life Sciences required./lili5+ years' experience in Life Sciences Marketing role./lili2+ years previous experience in product marketing management or marketing program management administration./liliProficient computer skills, Microsoft Office Suite and/or Gsuite; working knowledge of program/project management software (e.g., Smartsheet, MS Project)./liliKnowledgeable in program management methodology and techniques; performance evaluation and change management principles./liliExperienced at compiling and following budgets./liliExcellent verbal and written communication skills./liliAble to multi-task, prioritize, and manage time effectively./li/ulh3About Twist Bioscience/h3pTwist Bioscience synthesizes genes from scratch, known as writing DNA. We work in service of people who are changing the world for the better. In fields such as health care, agriculture, industrial chemicals, and data storage, our unique silicon-based DNA Synthesis Platform provides precision at a scale that is otherwise unavailable to our customers./ppThe base cash compensation for this California-based role is $135,000-$180,000 USD. In addition to base salary, this role is eligible for bonus, equity, and a generous benefits package. Final compensation amounts are determined by multiple factors, including candidate skill, experience, expertise, and location, and may vary from the amount listed above. Compensation may be different in other locations./p



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