Senior Global Market Development Manager, Cell Therapy

1 week ago

Carlsbad, United States Thermo Fisher Scientific Full time
Job Description

Thermo Fisher Scientific is seeking a Senior Global Market Development Manager for Cell Therapy to drive growth in the Cell Therapy vertical by leading marketing strategies and campaigns, uncovering market insights, and enabling customer-centric demand generation programs.

The ideal candidate will have experience in cell therapy manufacturing and tools, as well as the ability to collaborate in a global matrix organization.

Key Responsibilities
  • Develop and implement strategic marketing plans and campaigns for the Cell Therapy business, at both the business and portfolio levels, to drive growth and market penetration.
  • Craft differentiated value propositions, market positioning, and messaging to elevate brand awareness and portfolio relevance in the marketplace.
  • Lead market research initiatives to uncover customer needs and market trends, synthesizing these insights into actionable business strategies.
  • Design and lead demand generation programs with a focus on marketing qualified leads, pipeline growth, sales velocity, and revenue generation.
  • Partner with product management, R&D, and sales teams to support new product introductions, sales enablement, and ensure alignment of business priorities with marketing strategies.
  • Act as a key customer advocate, engaging directly with customers to understand their challenges and translate these into strategic marketing plans.
  • Collaborate closely with the CCCT global market development team and across the Bioproduction Group (BPG) on global campaigns and programs.
  • Use data-driven decision-making to continuously optimize marketing efforts and ensure return on investment.
Requirements
  • Bachelor's degree required, Life Sciences area preferred.
  • 10+ years of marketing experience in the life sciences market, preferably with direct experience in cell therapy manufacturing, tools, consumables, and reagents.
  • Strong understanding of the cell therapy ecosystem and market trends.
  • Proven expertise in developing and driving comprehensive marketing strategies, value propositions, and portfolio messaging.
  • Proven track record to lead market research projects and leverage insights to drive business growth.
  • Strong experience in demand generation and pipeline development, with measurable success in driving revenue.
  • Ability to analyze and interpret complex data to inform decision-making and optimize marketing investments.
  • Experience working cross-functionally in a global, matrixed organization.
  • Experience working closely with market development, product management, R&D, and sales teams.
  • Strong leadership, communication, and interpersonal skills with the ability to prioritize effectively.
  • Committed, diligent, and emotionally resourceful, with a proactive approach to problem-solving.

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