Senior Director, Exposition Marketing

1 week ago


Fairfax, Virginia, United States AVIXA, Inc Full time
Job Title: Senior Director, Exposition Marketing

AVIXA, Inc is seeking a highly skilled Senior Director, Exposition Marketing to lead the expo marketing team for the InfoComm tradeshow. This is a key role that requires a strategic thinker with a proven track record in integrated, multi-channel marketing campaigns for business-to-business media or tradeshows.

Key Responsibilities:
  • Develop and execute a comprehensive exposition marketing strategy to drive attendance and exhibitor engagement.
  • Lead the expo marketing team to create and implement targeted attendee acquisition and retention campaigns.
  • Collaborate with the Expositions and Event Services team to develop and execute sponsorship programs and determine sponsorship benefits and deliverables.
  • Work closely with the AVIXA Communications team to develop press releases and organic social media posts to promote the InfoComm tradeshow.
  • Contribute expertise and market insight in the development of other AVIXA products, such as membership, AVIXA Xchange and other events.
Requirements:
  • BA or BS degree strongly preferred. MBA preferred.
  • A minimum of 10 years of experience in integrated, multi-channel marketing campaigns for business-to-business media or tradeshows and management experience with high-performing teams.
  • Experience in managing budgets of $500,000-$1 million.
What We Offer:
  • A competitive salary range of $130,000-$160,000.
  • A comprehensive benefits package, including medical, dental, and vision benefits, company-paid life insurance and disability, 401(k) plan with company matching, learning and career development opportunities, education assistance, and more.
  • A dynamic and supportive work environment with a team of talented and experienced professionals.

AVIXA, Inc is an equal opportunity employer and welcomes applications from diverse candidates. If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application.



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