Strategic Communications and Marketing Vice President

3 weeks ago


Washington, Washington, D.C., United States The HR Team Full time

The Reinsurance Association of America (RAA) is seeking a highly skilled Vice President of Strategic Communications, Marketing and Research to support its mission as the go-to source and thought leader for reinsurance. This pivotal role requires exceptional leadership, writing, quality assurance, and engagement skills to develop and advance a strategic communications program that supports the RAA's mission and strategic priorities.

Key Responsibilities:
  • Develop and execute a strategic communications and marketing plan to advance the RAA's mission and strategic priorities, targeting trade press, broadcast, and social media.
  • Serve as the organization's primary spokesperson for press releases and media inquiries, interacting daily with reporters from major newspapers, network news organizations, industry trade publications, consumer publications, and electronic newsletters.
  • Lead strategic planning and execution for RAA key initiatives, establishing and maintaining communications policies, protocols, and procedures that prioritize member engagement.
  • Ensure effective development, implementation, and evaluation of public relations and marketing plans by measurable metrics.
  • Develop research and execute research projects using currently available and new resources to support the strategic communications plan.
Requirements:
  • Bachelor's Degree or equivalent preferred.
  • 10 or more years of communication and marketing experience, preferably in an association environment.
  • Advanced knowledge of association management and public policy development process at the federal and state levels.
  • Proficient with Microsoft Office, including Word, PowerPoint, and Excel.
  • Excellent writing, proofreading, editing, and grammar skills.

The RAA offers a competitive benefits package, including medical, dental, vision, and life insurance, long-term disability, long-term care insurance, 401(k) with matching and discretionary contributions, generous paid time off, and all federal holidays.



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