Director of Sales and Business Development

14 hours ago


Remote, Oregon, United States 102 Yahoo Inc. Full time
Job Description

At Yahoo, we're looking for a highly skilled Director of Sales and Business Development to join our team. As a key member of our sales organization, you will be responsible for driving innovation, delivering best-in-class multi-platform sales ideas, and leveraging brand assets to meet client needs.

The ideal candidate will have a strong track record of success in meeting or exceeding sales targets, with a deep understanding of the tech, startup, and VC industry. They will be able to build and maintain strong client relationships, generate fresh leads, and develop partnerships that drive revenue.

Responsibilities:

  • Lead a team of senior TechCrunch sellers
  • Identify and prioritize high-potential targets, ad categories, and clients
  • Develop and lead a sales strategy to meet or exceed revenue targets through the sale of bespoke ad deals
  • Lead revenue reporting, forecasting, and pipeline management
  • Collaborate closely with the product and marketing teams to ensure that bespoke ad deals are tailored to meet the client's needs

Sales Positioning and Packaging

  • Shape and define the sales offerings in-market - creative ideation for partnerships
  • Serve as the connective tissue between sales and editorial to drive premium and programmatic ad sales and event sponsorships
  • Responsible for guiding the development, positioning, and packaging of multi-platform marketing solutions for clients

Sales Strategy, Editorial Partnership, and Ad Product Development

  • Primary liaison between editorial and sales to develop new ideas and content offerings
  • Partner at times with premium packaging leads of a related Yahoo property to develop the GTM roadmap, including the high-level strategy for each deliverable
  • Partner with product team to shape and innovate roadmaps for commercial growth
  • Partner with consumer marketing and insights on audience segmentation and trade marketing
  • Develop existing and net new events for commercial growth
  • Collaborate with other operational teams and GM to drive commercial workstreams

About You:

  • 10+ years of sales experience in the advertising industry, with a focus on direct sales, digital news, and events
  • Subject matter expertise: deep knowledge of big and smaller tech clients, their customers, and the advertising landscape
  • Ability to adapt and thrive in an agile, build-phase environment
  • Deep knowledge of the tech, startup, and VC industry, including trends, challenges, and key players
  • Strong track record of success in meeting or exceeding sales targets
  • Proven ability to build and maintain strong client relationships
  • Ability to generate fresh leads and develop partnerships that drive revenue


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