Senior Product Marketing Manager

12 hours ago

Carlsbad, United States Legrand North America Full time
Job Summary

We are seeking a highly skilled Senior Product Marketing Manager to join our team at Legrand North America. This is a hybrid opportunity that will allow you to work from our Carlsbad office and collaborate with our BCS Team.

The successful candidate will be responsible for developing and implementing the product line strategic plan for specific product lines. This will involve working closely with product management, sales, and services functions to coordinate product launch materials and activities.

Key Responsibilities:

  • Develop and drive the product development phase of new product introductions in close collaboration with the Product Manager and engineering teams.
  • Understand our customers and what drives their purchasing decisions to develop product positioning that resonates with them.
  • Conduct market research to guide new product requirements or enhancements to product lines.
  • Develop associated buyer/user personas.
  • Understand the competitive landscape and how to position BCS's offer to win.
  • Define and help develop the distinctive competencies necessary to maintain a clear leadership position.
  • Develop the associated business/investment plans to gain senior management approval for funding in product line development.
  • Cost and GM (Pricing) management in conjunction with the respective Product Manager and Sales Management.

Requirements:

  • Bachelor's degree in Marketing, Business, or technical field.
  • 7+ years of experience in product management.
  • Experience with a company known for their channel and/or innovation capabilities a plus.
  • Strong organizational and time management skills, close attention to detail, and ability to effectively handle multiple priorities.
  • Excellent project management skills, including demonstrated ability to develop and manage to a project plan, establish priorities, work to deadlines, and control a number of projects at various stages of work.
  • Strong computer skills; proficient with word processing, spreadsheet, and presentation software.
  • Excellent verbal and written communications skills and ability to communicate effectively across all levels of the organization.
  • Demonstrated ability to understand customer's needs and identify new ways to serve/satisfy customer.
  • Highly collaborative and able to work in a team-based environment.
  • Ability to influence senior staff.
  • Solid business acumen and understanding of a variety of functional areas within the business.

About Legrand North America

Legrand North America is a leading provider of electrical and digital building infrastructures. Our purpose is to improve lives by transforming the spaces where people live, work, and meet with electrical and digital infrastructures and connected solutions that are simple, innovative, and sustainable.

Legrand North America employs over 6,500 associates in 50 locations, working across six divisions/sector: Audio Visual, Building Controls Systems, Data Power and Controls, Electrical Wiring Systems, and Lighting.

We offer comprehensive medical, dental, and vision coverage, as well as distinctive benefits like a high employer 401K match, above-benchmark paid maternity and parental leave, paid time off to volunteer, and an active/growing Employee Resource Group network.

About Legrand's Building Control Systems Division

Legrand's Building Control Systems (BCS) division includes the Wattstopper, Vantage, and Shading Systems product lines. BCS industry-leading energy-efficient lighting controls technology and services are designed to meet code, ensure ease of installation, and enable precision control of light in offices, classrooms, hospitals, homes, and more.

Combined with our Shading Systems for residential and commercial applications, Legrand's Building Control Systems provides leading solutions for the control of natural and electric light in spaces where people live, learn, and work.

BCS teams partner with designers to offer solutions that meet today's green initiatives, including LEED, WELL Building, Living Building Challenge, and more.

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