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Senior Account Executive

2 months ago

Detroit, Michigan, United States RAPP Full time

About RAPP

RAPP is a world-leading precision marketing agency that leverages data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual's needs, beliefs, behaviors, and aspirations.

We foster an inclusive workplace that values diversity and emphasizes personal well-being. Our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content, and connected decisioning.

About the Role

The Senior Account Executive for the General Motors CRM business will support General Motors' overall mission to modernize their data and marketing technology infrastructure and enable best-in-class marketing strategies to reach target audiences with precision, and effectively track, report, and optimize each step of the customer journey.

The Senior Account Executive will be a master of coordination, demonstrating high potential in core Business Leadership skills, including problem-solving, connecting teams, and storytelling to the client. You will understand the agency's portfolio of offerings and how to apply them to solve client business problems.

Responsibilities

  • Proactively acts as a key collaborator with internal groups (within Agency and across Agency partners) to deliver client asks on time.
  • Serves as the main client point of contact on assigned projects, including emails, phone calls, and in-person meetings.
  • Responsible for weekly/monthly project status reports, delivery of timely conference reports.
  • Builds long-term relationships with the clients and other Agency partners, representing client interests to the team.
  • Can partner with, organize, and navigate assignments effectively.
  • Initiates, presents, and drives to completion value-added projects (participation in project is dependent on the level of complexity).
  • Participates in/has exposure to development of client marketing strategy.
  • Knows when to escalate, or deescalate, potential problems.
  • Issues change orders, with oversight, communicating and understanding the implications of business strategy on project decisions.
  • Sets up meetings and provides accurate agendas and precise and actionable meeting notes.
  • Collaborates with the team at appropriate times to ensure consensus around scoping, project approach, etc.
  • Documented, rigorous scope tracking, and scope creep identification.
  • Effectively and proactively communicates to client issues that can result in a scope change.

Requirements

  • Established track record of successfully coordinating client initiatives.
  • Bachelor's Degree or equivalent experience.
  • 4-7 years industry experience with digital or CRM Background.
  • Proven ability to express self clearly and organize ideas well.
  • Agency experience is a must.
  • Has experience in developing and/or collaborating with internal teams on client-facing decks and is comfortable with presenting.
  • Team player with great time management skills and interpersonal skills.
  • Experience supporting integrated marketing campaigns (including advertising, email marketing, CRM, digital, social media, SEO/SEM, direct marketing, and SMS marketing).
  • Capable of presenting ideas/new opinions with confidence, and connecting dots between multiple functions.
  • Ability to think strategically, creatively, and holistically about client opportunities.
  • Has a passion for doing great work.
  • In-depth knowledge of digital marketing tools and technology.

Our Hybrid Work Model

RAPP's current hybrid model is designed to enable in-person connections and collaboration that is core to our culture, while also supporting flexibility for all employees. As such, we have the option to work from home two days per week, if we'd like.

RAPP provides a competitive salary and comprehensive benefits plan. Benefits for this role include health/vision/dental insurance, 401(k), stock options, Healthcare & Dependent Flexible Spending Accounts, vacation, sick, and personal days, and positive activism days, paid parental leave, and disability benefits. For more information regarding Omnicom benefits, please visit www.omnicombenefits.com. A reasonable estimate of the salary for this role, at the time of posting, is $68,000 - $82,000. This range is specific to Detroit and multiple factors are considered in making compensation decisions, including, but not limited to, skill set, experience, and training, certifications, etc. This is an exempt position. If your requirements fall outside of this range, you are still welcome to apply.

As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status.

NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.