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Marketing Operations Manager

1 month ago

Minnesota Lake, United States Field Nation Full time
Who we are:

Field Nation brings companies and service professionals together through an integrated, easy-to-use platform. We support businesses looking to grow their service offerings while also empowering technicians to leverage their skills on their own terms. Our mission is to help the service delivery industry do great work, and we live that mission by doing great work for the companies and service professionals that depend on us.

Why this role is important to Field Nation:

The Marketing Operations Manager at Field Nation integrates, maintains, and optimizes the marketing technology infrastructure for efficient and effective operations. As a technical and functional expert, you will collaborate with the marketing department and cross-functional partners to support problem-solving and data-driven decision-making, aligning with Field Nation's marketing and business goals.

What you'll get to do in this role:
    • Serve as the primary point of contact for all Marketing technology (Hubspot, Drift, ChiliPiper, PathFactory) and manage integrations with sales development solutions (Salesforce, ZoomInfo, Outreach).
    • Administer and optimize the marketing automation platform (Hubspot) including database management, audience segmentation, and data quality to support marketing efforts.
    • Create, maintain, and enhance processes for data flow and availability across platforms (Field Nation, Salesforce, HubSpot) and support lead funnel management.
    • Develop, document, and improve marketing automation processes and workflows, and provide training and governance for the marketing team.
    • Identify opportunities to optimize performance and operational efficiencies, manage project plans, and ensure compliance with GDPR, SPAM, and other regulations.
You may be a good fit if you have:
    • 5+ years of marketing experience focused on B2B and ABM operations, or 2+ years in a marketing operations role, with Hubspot certification or equivalent experience.
    • Bachelor's degree in Marketing, Business, or comparable education/experience.
    • Strong technical skills with marketing and sales solutions (Hubspot, Salesforce, ZoomInfo, Outreach, ChiliPiper, Drift, Demandbase/6sense) and ability to create reports, queries, and workflows independently.
    • Excellent communication skills, both oral and written, with the ability to present project deliverables concisely.
    • Self-motivated, highly organized, with strong execution and project management skills; able to work with minimal guidance in a fast-paced environment, and experienced in cross-departmental collaboration.
Why we think you'll love it here:
    • Unlimited paid time off
    • Annual vacation bonus - yes, we'll pay you a bonus to take paid time off
    • Individualized growth and development plans
    • Strong values around work/life balance
    • Community involvement opportunities
    • Competitive benefits: medical, dental, vision, paid parental leave & 401k
    • Exposure to cutting edge technologies to solve meaningful problems


Come as you are:

At Field Nation, we believe work is about more than checking the right boxes. If you don't meet 100% of the requirements for this role, but still feel you'd be a good fit, we want to hear from you We review all applications and may even have another open position where you are the perfect fit.

Field Nation offers a flexible, highly collaborative, hybrid work environment. We are looking for people to join our high performance culture in the states of WA, OR, AZ, UT, CO, TX, NE, KS, MN, WI, IL, IN, MI, OH, KY, VA, NC, SC, GA + FL.

#LI-REMOTE