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Sales Enablement Specialist, Technology Enablement
2 months ago
At PitchBook, we are always looking forward. We continue to innovate, evolve, and invest in ourselves to bring out the best in everyone. We're deeply collaborative and thrive on the excitement, energy, and fun that reverberates throughout the company. Our extensive learning programs and mentorship opportunities help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means there's going to be some ambiguity along the way, but we excel when we challenge ourselves. We're willing to take risks, fail fast, and do it all over again in the pursuit of excellence. If you have a good attitude and are willing to roll up your sleeves to get things done, PitchBook is the place for you. About the Role: The Sales Enablement team sits within the PitchBook Revenue Marketing team and is responsible for supporting our Sales and Customer Success teams with enablement content, programs, and technology trainings to better equip them to move to the next point of conversion across the full funnel. We're seeking an enthusiastic and talented Sales Enablement Specialist to streamline and activate usage of our sales enablement technology stack. PitchBook has established an enablement tech stack that plays a key role in empowering the Sales, Customer Success, and Marketing organization with streamlined content and resources at their fingertips to be better equipped to do their best work, save time, and increase confidence and preparedness going into client interactions. This role is in a prime position to work with Sales leaders, Sales Enablement, Marketing, and Go-to-Market teams, playing a vital role in supporting PitchBook's mission to empower clients to win what's next. This role will be responsible for developing the platform strategy, governing content, analyzing, and reporting on content platform effectiveness. In addition, the Sales Enablement Specialist partners with Sales to equip them with an understanding of the information and resources available within the sales enablement tech stack. This role requires someone who is detail-oriented and highly organized to help our Sales and Customer Success teams leverage our marketing content and sales enablement technology stack to sell our best-in-class data, product, and services. Primary Job Responsibilities: Help drive platform strategy, implementation, and workflow design for Sales Enablement and Content Management platforms (including Highspot and Klue) Incorporate an understanding of what the Sales, Customer Success, and Marketing organization needs are to build a best-in-class experience aligned to core client segments and use cases including, easy to find content that aligns to known client segments and sales stages Serve as a business product owner for the set of tools and lead how content is organized across collateral by incorporating proper use of data, effective publishing, and managing user accounts and system settings Build a strong user experience within the existing platform capabilities and content navigation through best practices and an eye toward design Ownership and maintenance of taxonomy and governance for content through naming conventions, tagging, and content governance best practices Collect, drive, and manage business requirements for third party system integrations to strengthen sales, marketing automation, and activation of existing enablement content Partner with the Sales Enablement team and Product teams to ensure content is accurately audited, updated, and deployed as part of ongoing product launch and release cycles Interpret and analyze data to monitor and report on platform/content effectiveness. Monitor usage, adoption, and feedback for continuous improvement Troubleshoot system issues as they arise by working with Sales Operations, IT, Marketing, and
