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Sales & Marketing Analyst

4 months ago

Chelsea, United States Kayem Foods Full time

Kayem is a family-owned and operated craft meat business that has been making New England’s favorite franks, sausages and prepared meats in Chelsea, MA since 1909. We are looking for a Sales Analyst to join our dynamic Sales team and Kayem family as a key resource supporting our business by developing sales strategies. This is a hybrid role based out of Chelsea, MA office.

The critical role of Sales & Marketing Analyst will report directly to the Director of Sales Planning and Support and provide the Kayem Sales and Marketing organization with comprehensive performance analysis, reporting and insights to monitor key metrics, and performance updates to the team/organization. In this role you will develop an in-depth knowledge of category performance, Kayem and competitive performance, channel specific and customer selling activities to deliver key insights to assist team in delivering objectives, organizational priorities, and customer needs.

**ESSENTIAL DUTIES AND RESPONSIBILITIES**:

- Develop a deep understanding of our Categories, Customers, Kayem Brands and SKUs, and competitors and competitive activity; Turn data and insights into actionable recommendations for sell-in, and business case presentations
- Leverage Nielsen/NIQ Discover Syndicated and Panel data to identify and analyze consumer, Brand, customer, and channel trends, risks and opportunities that impact our sales and Brands
- Create monthly business reports for Sales, Brand, and the Executive Team to provide insights into business performance, explain key causals, identify implications, and make recommendations for optimization
- Work with cross-functional team in the development and preparation for sales calls, presentations, demonstrations, and proposals related to our products and programs. Working with Marketing and Sales, customize sales decks with customer level data to create selling stories and drive recommendations
- Collaborate with Director of Sales Planning, Sales and Marketing on development, execution, and performance tracking of annual plan and budget, key customer account plans and promotions
- Track promotions across customers and perform post-promotion analysis
- Track competitive promotional activity and identify risks and opportunities for our brands
- Collaborate with Marketing on tracking and reporting of new product performance
- Support Sales and Brand with ad hoc Nielsen/NIQ Discover Syndicated and Panel data support for development of key issues, brand, category, product/business case inputs, and other post-event analysis.

**Minimum Required Qualifications**:

- Bachelor’s Degree required with minimum of 4+ years of CPG experience.
- Recent experience working with syndicated/panel data and analysis utilizing Nielsen/NIQ.
- Demonstrated ability to build compelling selling stories.
- Strong communication and presentation skills, both written and verbal skills, with the ability to convey complex information to a broad audience.
- Strong interpersonal skills with the ability to work independently and within a team environment.
- Category/business planning and insights.
- Ability to be in Chelsea, MA office frequently preferred.
- Flexibility to travel (driving and air) to engage with clients face to face (5%-10%).

**_ Company summary:_**

**_ _**_It all started in 1909 when Kazimierz Monkiewicz began making his handmade sausages in Chelsea, MA. Now over 100 years later, Kayem Foods is a 4th generation family owned and operated company still headquartered in Chelsea, MA. Kayem is the largest processed meat company in New England specializing in natural casing and skinless franks, fully cooked and fresh sausage, dinner hams and deli meats. The company markets 13 national, regional, and local brands including al fresco all natural, the #1 brand of chicken sausage in the U.S. and Kayem, the #1 brand of Franks in New England._
- Today, Kayem operates plants with cutting edge technology and stringent USDA, ISO 9000 & BRC quality standards but we still retain our "Old World" philosophy and vision. For over a century, Kayem has been owned by the same family, employing many other families for multi-generations, still in its hometown of Chelsea and still manufacturing & delivering freshly made convenient, wholesome, and delicious foods to its most valued customers. Some things are too good to change._

Kayem offers competitive wages and benefits to full time employees. **Kayem benefits include**:

- **Healthcare Insurance, and Dental** (pre-tax and effective first day of employment)
- **Vision** (pre-tax and effective the 1st day of the month after start of employment)
- **Flexible Spending Account (FSA) Plan** (Health Care Reimbursement and Dependent Care (effective 1st day of employment)
Reimbursement)
- **Life Insurance and Accidental Death and Dismemberment** (effective 1st day of employment and no cost to employee)
- **Safe Harbor 401(K) Retirement Plan** (with employer matching contributions of up to 3% plus 50% of y