Market Lead

4 weeks ago

Dallas, United States STEAM Academy Ltd Full time
Job DescriptionJob DescriptionSalary: 80,000

Please note this is a HYBRID role - there will be element of this position that will need to be in person. 


 Are you ready to take the world of education by storm?

Do you get excited about closing full sales cycle deals with an unlimited and untapped territory?

️ Do you have an insatiable appetite for innovation and a knack for turning wild ideas into reality?

 Are you ready to unleash your inner-tech ninja in a world where kids create robots to help humanity and code their way to intergalactic glory?

 If so, STEAM Academy needs your unique blend of skills as our Market Lead - Dallas


About us

Welcome to STEAM Academy We’re passionate about sparking creativity and innovation in kids through our exciting robotics after-school activities. We believe in making learning fun, interactive, and accessible by bringing our classes directly to local schools. Join us in inspiring the next generation of engineers, scientists, and inventors

As the Market Lead at STEAM Academy , you will be primarily responsible for installing a playbook STEAM Academy strategies and develop them for the Dallas-Fort Worth market. In addition to this you will drive student enrollment, build partnerships with educational institutions, and promote the STEAM Academy brand as we expand in the US. You will work closely with the leadership team and other stakeholders to align initiatives with the company’s goals and objectives.

This role provides the unique opportunity to shape the future of education and inspire the next generation of innovators and problem solvers.


Responsibilities

  •  Develop and execute go to market playbook plans for STEAM Academy in greater Dallas-Fort Worth
  •  Cultivate and prioritize relationships with key stakeholders, including school administrators, teachers, parent-teacher associations, and community leaders.
  •  Hire, manage and train a core team, including a Mentor Lead, Equipment Coordinator, and Operations Specialist. Collaborate cross-functionally with Operations and Growth teams, including Inside Sales, SDRs, and SRMs.
  •  Conduct comprehensive market research to understand the unique demographics, preferences, and needs of families and schools in the Dallas-Fort Worth area.
  •  Identify key geographical areas and school districts that present the highest potential for program adoption and growth.
  •  Develop tailored value propositions that address the specific needs and concerns of each stakeholder group.
  •  Regularly report on marketing KPIs to senior leadership, providing insights and recommendations for continuous improvement.
  •  Use analytics tools to monitor the effectiveness of marketing campaigns, adjusting tactics as necessary to optimize results.
  •  Highlight the unique benefits of STEAM Academy’s programs, such as improved student engagement, enhanced learning outcomes, and alignment with educational standards.


Qualifications

  • 6+ years in marketing, business administration, or related field ( especially targeting parents, school associations, or school decision-makers)
  • Proven experience in the education or edTech industry or managing teams
  • Excellent written and verbal communication skills, with the ability to create compelling content and deliver effective presentation
  • Ability to think creatively and strategically adapt to a fast-paced and evolving environment, and simultaneously manage multiple tasks and projects
  • Strong analytical and problem-solving skills with a data-driven approach to decision making
  •  Strong organizational skills, attention to detail, and ability to meet deadlines by overseeing and fostering collaboration with a team of external third-parties


Bonus Points

Possessing any of the qualifications or skills listed below will result in additional points being awarded to your application:

  • Bachelor’s degree or higher in Marketing, Business Administration, or related field
  • ️‍ Previous experience in a Start-Up environment or Silicon Valley business operations
  • Passion for robotics and AI, augmentative reality


Why Join Us?

  1. Impact — your work will change kids’ lives while inspiring the next generation of creative problem solvers to pursue STEAM degrees and careers
  2. Competitive Compensation — we offer a competitive salary package commensurate with your experience and skills and performance-based incentives.
  3. Stock Options - we are a rapidly growing startup, and we want our employees to realize the benefits of the value they create through their work
  4. Professional Development Opportunities — we provide ongoing opportunities for professional growth through training, workshops, and conferences to enhance your skills and stay updated with the latest robotics, AI, and STEAM education trends
  5. Collaborative Work Environment — you will work in a collaborative and supportive environment that fosters creativity, innovation, and teamwork
  6. Global and Playfully Brilliant Team — Be part of a fun, energetic, and mission-driven team.


Application Process

To apply for this unique position, please submit your resume.

If you're excited about bringing innovative educational experiences to schools and inspiring the next generation, apply today


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