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Social Media Strategist

2 months ago


San Francisco, California, United States Chime Full time

About the role

We're looking for a Social Media Strategist to help take our brand on social to the next level by leading our always on content strategy. You can expect to produce content across our channels, primarily TikTok and Instagram. The Social Media Strategist will work collaboratively with the rest of the Social Team, Brand, Creative, Legal, Product, Member Services (OMX) teams and more. Success in this role means moving at the speed of culture – identifying trending content and creators, and coupling that cultural relevance with data-driven solutioning. You will report to the Director of Brand Social.

The base salary offered for this role and level of experience will begin at $82,620.00 and up to $114, Full-time employees are also eligible for a bonus, competitive equity package, and benefits. The actual base salary offered may be higher, depending on your location, skills, qualifications, and experience.

In this role, you can expect to

  • Scale our "Always On" content in service of elevating Chime to become the most culturally relevant brand powered by our members
    • Creative ideate and execute upon our social media strategy
    • Work cross-functionally with Creative, Partnerships, Compliance and more
    • Be accountable for goals and impact (engagement and impressions)
    • Drive most of our social editorial calendar
  • Monitor and analyze conversations across key social media channels and collaborate with the Social Operation Specialists (OMX) to understand performance and uncover insights and content opportunities
  • Stay on the pulse of culture – identifying trending content/creators, and making recommendations for how some of them can come to life across our social channels

To thrive in this role, you have

  • 4+ years of social media experience, specifically in creating socially native content
  • Don't just work in social media, but thrive in it – you have tangible experience amassing highly engaged communities on social for brands
  • Have a genuine passion for social – you're a genuine consumer of social media and what goes on in the world, and have a deep understanding of how to integrate cultural trends without making it feel forced or out of pocket for our brand
  • Strongly believe that details matter. Despite the excitement of creating big brand moments, you're innately meticulous, and make sure that everything is thought through
  • Have the skills of a natural storyteller and have a passion for crafting stories through words, pictures, and video. You have a keen visual sense, an eye for detail, and mastery of both technical and aesthetic best practices for images and video across top social platforms
  • Possess a mission-driven and naturally member-obsessed mentality. You lead with empathy and never lose sight of why we do what we do, and who it's in service for
  • Have an entrepreneurial spirit, are naturally curious, are resourceful, and able to succeed with minimal guidance
  • Have a deep understanding of the unique intersection between data and culture, and the ability to think strategically on how to activate within this space

A little about us

At Chime, we believe that everyone can achieve financial progress. We're passionate about developing solutions and services to empower people to succeed. Every day, we start with empathy for our members and stay motivated by our desire to support them in ways that make a meaningful difference.

We created Chime—a financial technology company, not a bank*-- founded on the premise that basic banking services should be helpful, transparent, and fair. Chime helps unlock the access and ability our members need to overcome the systemic barriers that block them from moving forward. By providing members with access to liquidity, rewards, and credit building, our easy-to-use tools and intuitive platforms give members the ability to have more control over their money and to take action toward achieving their financial ambitions.

So far, we're well-loved by our members and proud to have helped millions of people unlock financial progress, whether they started a savings account, bought their first car or home, opened a business, or went to college. Every day, we're inspired by our members' dreams and successes, big and small.

We're uniting everyday people to unlock their financial progress—will you join us?

*Chime partners with The Bancorp Bank and Stride Bank, N.A., Members FDIC, that power the bank accounts used by Chime Members.

What we offer

  • A thoughtful hybrid work policy that combines in-office days and trips to team and company-wide events depending on location to ensure you stay connected to your work and teammates, whether you're local to one of our offices or remote
  • Hybrid work perks, like UrbanSitter and Kinside for backup child, elder and/or pet care, as well as a subsidized commuter benefit
  • Competitive salary based on experience
  • 401k match plus great medical, dental, vision, life, and disability benefits
  • Generous vacation policy and company-wide Take Care of Yourself Days
  • 1% of your time off to support local community organizations of your choice
  • Mental health support with therapy and coaching through Modern Health
  • 16 weeks of paid parental leave for all parents and an additional 6-8 weeks for birthing parents
  • Access to Maven, a family planning tool, with up to $10k in reimbursement for egg freezing, fertility treatments, adoption, and more.
  • In-person and virtual events to connect with your fellow Chimers—think cooking classes, guided meditations, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too
  • A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress

We know that great work can't be done without a diverse team and inclusive environment. That's why we specifically look for individuals of varying strengths, skills, backgrounds, and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.

We hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status. Chime is proud to be an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with the San Francisco Fair Chance Ordinance, Cook County Ordinance, and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation, please let us know.

To learn more about how Chime collects and uses your personal information during the application process, please see the Chime Applicant Privacy Notice.
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