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Marketer, Field Marketing

2 months ago

Eagan, Minnesota, United States Thomson Reuters Full time

The Role:We're looking to hire a well-organized events specialist who is passionate about planning memorable events. This role sits within the Corporates Marketing Campaign Planning and Management team, and is responsible for working on all aspects of events including managing event logistics, registration, tracking deadlines and deliverables, vendor/agency management, reporting and other aspects of event planning.

Our ideal candidate is passionate about creating best-in-class customer experiences. Someone who likes to build and develop process and leave their fingerprint on an organization. Attention to detail, project management, communication skills, and comfort with fast-paced environments are a must.

The Fit:We are amidst a change in how Thomson Reuters goes to market. We move fast. We ask hard questions and we hold ourselves accountable for best-in-class customer experience. We put the customer at the center of everything we do.

Details matter, so if excellent attention to detail and passion for delivering amazing experiences is your thing, join us. You should love working with marketing and sales leaders to discover where we can innovate to deliver a superior experience. You should be passionate about creating world class customer experiences inside of a well-established company and customer base.

You should be an events enthusiast, willing to try new things and be on the leading edge of what's possible. You can pivot quickly when business priorities change. You're a high-energy, self-starting performer who stays on top of what needs to get done and motivates others to make things happen.

About the Role

In this opportunity as Marketer, Field Marketing, you will:

  • Develop and deliver creative, modern marketing programs and events to engage our customer and prospect base.
  • Orchestrate field marketing programs by collaborating closely with the segment campaign planning and centralized marketing teams to plan, execute and report on event ROI.
  • Utilize strong project management skills to deliver programs and events on time. Be accountable for end-to-end management of field marketing and virtual event programs.
  • Build meaningful customer experiences that allow clients and prospects to interact and build relationships with our sales and client management teams that lead to new business.
  • Join forces with sales to manage and report on event ROI including the management of events leads and work closely with marketing insights to understand pipeline impact.
  • Leverage internal event coordination support and external partners including vendors and agencies.
  • Closely collaborate with the Campaign Planning team in development, delivery and performance measurement of field marketing campaigns and programs.
  • Follow project templates to complete tasks and keep events well organized - as well as adept existing process with best practices and put your fingerprint on event planning to gain greater efficiency.
  • Be bold - experiment with creative ideas to differentiate the Thomson Reuters brand

About You

You're a fit for the role of Marketer, Field Marketing if you:

  • 2-3+ years in event or demand generation for cloud-based software and/or business service providers
  • Baseline understanding and highly enthusiastic about leveraging marketing technology to deploy integrated campaigns (Marketing Automation Platforms, Digital Analytics tools, Webinar and events tools, CRM systems)
  • Creative, customer-first mindset that prioritizes creating memorable experiences for our customer base.
  • Self-starter that thrives in a fast-paced, collaborative atmosphere
  • Team player with the ability to foster strong relationships across multiple levels and functions within the organization - including working closely with marketing, sales and operations teams to succeed and grow.
  • Ability to take ownership of tasks, solve problems, and be adaptable.
  • Understanding of modern B2B demand generation best practices including integrating online and offline marketing tactics to reach, connect and convert prospects
  • Proficient in Microsoft Office suite and related operating/productivity tools

#LI-JK3

What's in it For You?
You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:

  • Hybrid Work Model: We've adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected
  • Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: flexible vacation, two company-wide Mental Health Days Off; work from another location for up to a total of 8 weeks in a year, 4 of those weeks can be out of the country and the remaining in the country, Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
  • Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
  • Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters cafe networking.
  • Social Impact: Ten employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact.
  • Purpose Driven Work: We have a superpower that we've never talked about with as much pride as we should - we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.

Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.

We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

Accessibility

As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.

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More information about Thomson Reuters can be found on

As a global business we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under country or local law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace.