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Associate Brand Manager, Crunch
4 months ago
Company description
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
About the Role:Are you passionate about driving brand success and eager to innovate in the dynamic world of chocolate? Ferrero is looking for a dedicated and data-driven Associate Brand Manager for our iconic CRUNCH brand.
As the Associate Brand Manager, Crunch you'll play a pivotal role in leading commercialization opportunities and introducing new innovations to the market. Your keen eye for assessing and driving brand performance will be crucial in achieving our annual budget goals. We need a proactive and reactive Associate Brand Manager, Crunch who thrives on knowledge and curiosity.
If you possess strong business acumen, a growth mindset, and a hunger for continuous learning, we want to hear from you. Join our team and help shape the future of CRUNCH
This role is hybrid and located in our North American HQ in Parsippany, NJ.
Main Responsibilities:- In-depth market and brand analysis to assist Brand Management in formulating brand strategy within a fast-moving consumer packaged goods category
- Monitor and provide brand performance updates
- Uncover data and insights to guide recommendations
- Assist in preparing and creating engaging, meaningful and persuasive presentations
- Maintain complete understanding of the competitive environment to assess impact on business
- Support innovation lead with artwork development
- Support development and execution of consumer activation plans
- Collaborate with legal department to safeguard company and use of its assets in interactions with third parties
- Leads cross-functional teams with an optimistic, productive and can-do mindset (i.e. Trade marketing, Sales and Supply Chain)
- Point of contact for third party vendors (i.e.: graphic design agencies, research agencies, etc.), obtaining required output while minimizing costs
- Able to prioritize daily demands to meet tight deadlines
- Bachelors Degree in Business; Masters degree in Business is a plus
- 2+ years experience in consumer packaged goods brand marketing
- Excellent analytical skills (driving insights into action)
- Excellent verbal and written communication skills
- Experience working with consumer data; i.e. Circana
- Ability to manage and prioritize multiple projects within scheduled timelines
- Product packaging development knowledge is a plus
- Passion, energy and drive to work with world-class brands
- Motivation to advance in a merit-based, multinational organization
- Excellent computer skills: Microsoft Excel, PowerPoint, Word, Outlook; SAP knowledge a plus
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you'll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.
Diversity StatementFerrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
Ferrero U.S.A. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.