Manager, International Media

2 months ago

Burbank, California, United States WARNERMEDIA Full time

Welcome to Warner Bros. Discovery... where imagination comes to life.

About Us...

When we talk about "where imagination comes to life," we're not only referring to the enchanting world of magic, mythical creatures, and heroes, or even the marvels of the natural world. Beyond WBD's extensive collection of legendary content and beloved brands, lie the visionaries who breathe life into our characters, the innovators who bring them into your homes, and the visionaries who shape the future...

From exceptional creatives to pioneers in technology worldwide, WBD presents career-defining opportunities, carefully curated perks, and the resources to navigate and evolve into your fullest potential. Here, you are supported, here you are celebrated, here you can flourish.

Your New Position...

Manages International media planning activities for designated WB Theatrical releases, operating within the broader Global Media team and in collaboration with the International Theatrical Marketing team.

Your Responsibilities...

  • Supervises the strategic and operational implementation of International media purchases, encompassing trailer blast support, testing of digital creatives, and collaboration with global digital partners
  • Manages the planning and execution of digital pan-regional campaigns in LATAM
  • Engages with regional and local offices as necessary for local input to shape International and pan-regional media strategies and campaigns
  • Offers budget-related assistance for International and pan-regional expenditure and negotiations
  • Collaborates with Finance and Marketing to ensure accurate reporting of media expenditures within Home Office budgets
  • Conducts post-campaign analysis and formulates recommendations for future media purchases
  • Contributes to the development of the International media strategy in coordination with the Global Media team by evaluating comparable titles, available creative materials, team discussions, cross-functional collaborations with the marketing group, brainstorming sessions, and past campaigns
  • Reviews media plans with regional and/or local offices to ensure alignment of objectives and strategies with global priorities and local requirements
  • Collaborates with regional and/or local WBD peers to discuss and assess local media plans, encompassing Linear and Digital activities
  • Supports the automation of purchasing and invoicing processes
  • Handles additional tasks or special projects on an ongoing basis

Qualifications & Experience...

  • Roughly 5+ years of experience in media planning across primary channels such as digital, television, outdoor, and radio, with specific focus on International operations
  • Preference for a solid background in digital media
  • Preferable exposure to International marketing
  • Experience managing media/advertising expenses and crafting budgets
  • Experience directly relevant to the film industry is advantageous
  • Essential organizational and analytical skills
  • Effective verbal and written communication skills
  • Strong negotiation capabilities
  • Ability to analyze and compare various forms of media advertising
  • Thorough understanding of the International media landscape
  • Capacity to think strategically and innovate in established and emerging mediums
  • Aptitude for budget development, monitoring, and management
  • Capability to evaluate the effectiveness of media advertising
  • Effective and tactful communication with individuals at all levels, including team members, WB management, film partners, and external collaborators
  • Detail-oriented approach
  • Ability to work under time constraints in a fast-paced setting
  • Capability to work independently
  • Problem-solving skills
  • Ability to manage multiple projects, stay organized, and prioritize deadlines
  • Flexibility to work varied hours, including overtime when required
  • Preferred: BA in Marketing, Communications, Advertising, Public Relations, or a related field

Our Approach to Work...

One of the most crucial aspects Here at WBD, our core values serve as guiding principles that underpin our operations and are fundamental to our work ethic. You can discover them with some insights from the team on their significance and integration into daily activities. We trust they resonate with you and eagerly anticipate discussing them further during your interview.

Promoting Diversity at WBD

Warner Bros. Discovery values the opportunity to establish a workforce that mirrors the diversity of our community and the world at large. As an equal opportunity employer, we are committed to assessing qualified candidates based on merit, without regard to various factors such as race, religion, gender, age, disability, or any other category protected by law.

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