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Marketing Manager, Canada
4 weeks ago
In the role, you will be responsible for onsite merchandising support key categories, including fashion, consumer electronics, pets, and more.
The successful candidate will plan and schedule content across the site and outbound channels, analyze metrics, and report on performance.
Key job responsibilities
- Drive internal and external traffic
- Plan, develop, and execute compelling emails and merchandising campaigns
- Analyze results of merchandising and traffic efforts
- Plan, develop, and coordinate crosssite sales and events
- Review and drive improvements to customer experience
- Analyze performance of content and email, always seeking ways to improve
- Work with vendors and vendor managers to create onbrand, bestinclass content
- Analyze traffic patterns and optimize for seasonality, relevance, and selection drive site improvements
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience using Microsoft Excel to manipulate and analyze data
- Experience building, executing and scaling crossfunctional programs or marketing campaigns from concept to completion
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