Growth Marketing Manager

2 months ago

San Francisco, California, United States Render Full time

At Render, we are building a powerful, easy-to-use cloud platform to host anything online, from simple static sites to complex applications with dozens of microservices. Render offers the flexibility of traditional cloud providers without their complexity and maintenance headaches so developers and businesses can focus on building products instead of managing servers.

We're a talented and diverse group solving a problem faced by every development team. We iterate quickly while placing the utmost importance on user experience, quality, and reliability. Our organic, product-led growth has already attracted over a million developers. Customers include innovators like Mitchell Hashimoto, the co-founder of HashiCorp, climate unicorns like Watershed, and global enterprises like Red Bull. With our rapidly increasing revenue, we're on to something big.

Applying to Render:

We're looking for candidates with high integrity, low ego, and an insatiable drive to learn. We use reasoned discussion and constant feedback to improve as individuals and as a company. We cultivate mutual trust and respect, empowering us to debate ideas effectively and create the best outcomes for our customers and our team.

We especially encourage members of underrepresented groups in the tech community to apply and understand that not all successful candidates will meet each requirement listed.

Our interview process is unique to each role, and we value the candidate experience just as much as our customer experience. We hope your conversations with us reflect a thoughtful process that is illuminative, enjoyable, and respectful of your time.

About the Role:

As a Growth Marketing Manager, you will be instrumental in developing and executing comprehensive marketing strategies to drive growth, brand awareness, and customer acquisition. You will collaborate with cross-functional teams to create impactful marketing campaigns aligned with our business objectives.

Your key responsibilities will include:

  • Strategic Planning & Execution: Develop and implement innovative marketing strategies to scale the business from 10 to 100 and achieve our ambitious revenue goals.
  • Market Research & Analysis: Conduct in-depth market and competitive research to stay ahead of industry trends, identify new growth opportunities, and understand customer needs.
  • Team Leadership & Collaboration: Build, mentor, and lead high-performing marketing and content teams, fostering a culture of excellence and innovation.
  • Digital Marketing Management: Manage and optimize digital marketing efforts across SEO, SEM, social media, email marketing, and PPC to increase brand visibility and customer acquisition.
  • Content & Messaging Development: Work closely with the product marketing team to create compelling messaging and positioning frameworks. Develop content that resonates with target audiences and supports overall marketing goals.
  • Performance Tracking & Optimization: Set up and track marketing analytics to measure performance and ROI. Analyze data to identify trends, optimize strategies, and provide actionable insights to senior management.
  • Campaign Management: Evaluate, invest in, and manage multi-channel brand awareness campaigns. Run experiments (including A/B tests), analyze results, and decide the next steps.
  • Sales & Marketing Alignment: Support the sales team with targeted marketing initiatives and develop messaging for effective outreach.
  • Partnerships & Alliances: Source, manage, and execute strategic partnerships to enhance marketing efforts and expand market reach.
  • Event Management: Sponsor and manage events to increase brand exposure and engage with potential customers.
  • Innovation & Experimentation: Regularly brainstorm and implement fresh, innovative ideas for growth in a competitive market, staying ahead of industry trends and leveraging new opportunities.
  • Reporting & Insights: Report on campaign performance and provide strategic insights and recommendations for future initiatives to senior management.

This role requires a hands-on approach, a history of personal involvement in successful growth initiatives, and a data-driven and research-oriented mindset.

You should have:

  • A strong background in marketing, with a minimum of 3-5 years of experience, preferably in demand generation marketing within developer-focused products and communities.
  • Understanding basic web development principles and working with Engineering teams
  • Strong analytical skills and ability to interpret data to make informed decisions.
  • Excellent written and communication skills, and can succinctly explain concepts in plain language.
  • Deep understanding of marketing funnels and user journeys; you care about conversions and UX.
  • Experience managing and operationalizing a modern marketing tech stack, including tools for reporting/analytics, web editing, marketing automation, and digital marketing.
  • Excellent project management skills; you pride yourself on keeping the trains running when collaborating cross-functionally.

Benefits:

  • The starting salary for this role is between $135,000 and $160,000 USD, depending on experience and skills.
  • Opportunity for equity with early exercise options and extended exercise windows.
  • 4 weeks of paid vacation, available from day one.
  • 14 weeks of fully paid parental leave for all parents to bond with a newly born, adopted, or fostered child.
  • Long-term disability, life insurance, and 401K plans.
  • 100% employer-paid medical coverage and 99% employer-paid dental and vision coverage for you and a dependent.
  • Monthly lifestyle stipend for wellness, mental health, therapy, hobbies, etc.
  • Monthly cell phone and internet subsidy.
  • Commuter benefits for Bay Area employees, and home office stipends for remote employees.
  • Continuous learning benefits and related support.

Render is an equal-opportunity employer. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our product, and our community to flourish. We make all employment decisions, including hiring, evaluation, termination, promotional, and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

We encourage all who are interested to apply. We can't wait to hear from you

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