Vice President of Marketing

4 weeks ago

Austin, Texas, United States Closinglock Full time

Company Overview
Closinglock is modernizing the real estate world's way of transferring information and funds to eliminate wire fraud and provide a secure, easy-to-use platform for title companies, law firms, and other financial services to protect themselves and their clients from wire fraud. We act in the long-term best interests of our customers by understanding their problems. When our customers win, we win. To date, we have protected over $250B+ in funds related to residential property transactions. Closinglock's platform has been used by clients in all 50 states and across 42 countries.
Closinglock was founded in 2017 by Andy White, CEO, and his wife, Abigail White. The company is headquartered in Austin, TX, with an office in downtown Austin. Today the company has grown to 60+ employees across product & engineering, sales, partnerships, customer success, marketing, and finance.
Mission: Simplify the real estate closing experience for all parties
Vision: Provide a secure and efficient transfer of data and funds
The inherent value of what we offer with our fraud prevention platform and modern payment solution for real estate is protecting a homebuyer's largest investment in their life.
We are rapidly growing our team and are looking for more incredible talent. Our current team is built of top performers from world-class companies, and we will continue to hire that way. We firmly believe that top performers want to work with other top performers. We have a lot of fun at work because we trust each other and respect each other's talents, abilities, and experiences. We are hyper-focused on a common vision, and our company strength is based on the unparalleled quality of our team. There is no limit to what we can accomplish together
Check out our website to learn more about our company.
Position Overview: As the VP of Marketing you'll be responsible for developing and executing a comprehensive marketing strategy that aligns with our business goals. You will lead a small, dynamic marketing team and work closely with sales, product, and customer success teams to ensure cohesive messaging, brand positioning, and market expansion. This role requires a blend of strategic thinking, creative innovation, and hands-on execution.
Key Responsibilities:

  • Strategic Planning: Develop and implement a data-driven marketing strategy that supports the company's growth objectives and market expansion efforts.
  • Brand Management: Enhance and manage the Closinglock brand, ensuring consistency across all channels and touchpoints.
  • Demand Generation: Oversee lead generation programs, including digital marketing, content marketing, SEO/SEM, email campaigns, and events, to drive customer acquisition and retention.
  • Product Marketing: Collaborate with product teams to create compelling product positioning, messaging, and go-to-market strategies that resonate with target audiences.
  • Team Leadership: Build, mentor, and lead a high-performing marketing team, fostering a culture of collaboration, creativity, and continuous improvement.
  • Market Research: Conduct market analysis and customer insights to identify trends, opportunities, and competitive threats, ensuring Closinglock remains at the forefront of industry innovation.
  • Partnerships and Alliances: Develop strategic partnerships and alliances to amplify our reach and drive growth.
  • Budget Management: Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.
  • Performance Analytics: Establish KPIs and track the effectiveness of marketing initiatives, using data to optimize campaigns and drive informed decision-making.

Qualifications:

  • Proven experience as a VP of Marketing or similar senior marketing leadership role, preferably in a B2B SaaS or technology-driven environment.
  • Strong track record of developing and executing successful marketing strategies that drive growth and market share.
  • Expertise in digital marketing, content marketing, branding, and demand generation.
  • Exceptional leadership and team-building skills, with a passion for mentoring and developing talent.
  • Strong analytical mindset with the ability to leverage data to make informed decisions.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across departments.
  • Experience in the real estate or fintech sectors is a plus.

This is a full-time, in-person position in our Austin, TX office.
Perks & Benefits
At Closinglock, we invest in our employees and provide a full range of benefits and perks to help you grow and thrive. From generous paid time off and healthcare coverage to career enrichment and development programs. These benefits include:

  • Work-life balance
  • Competitive Salary
  • Equity compensation
  • Medical, Dental, and Vision Insurance
  • Unlimited PTO
  • 401k
  • Monthly team get-togethers (Lunches, social events, sports outings, etc)

Closinglock is an equal opportunity employer and we welcome everyone to our team. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

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