Senior Manager of Customer Marketing

1 week ago

Austin, Texas, United States Algolia Full time

Position Overview:
This remote opportunity is tailored for candidates based in Texas, with a strong preference for those in the Austin area. Algolia is a rapidly expanding organization dedicated to enhancing user experiences through a seamless search-as-you-type functionality on various digital platforms.

Our search API is utilized by a vast network of clients across over 100 countries, facilitating an impressive 1.5 trillion searches annually—outpacing major competitors significantly.

Role Responsibilities:
As the Senior Manager of Customer Marketing, you will oversee the Customer Advocacy and Customer Expansion sectors at Algolia. Your expertise will be pivotal in advancing our existing Customer Marketing initiatives by implementing a clear vision for program development, applying industry best practices, and integrating innovative strategies.

In this senior role, you will collaborate extensively with teams across Sales, Legal, Customer Success, Product Marketing, Content Marketing, Field and Partner Marketing, Marketing Operations, and Communications to ensure that customer relationships are nurtured throughout their lifecycle. This approach aims to enhance the expansion pipeline, bolster customer retention, and increase the adoption and utilization of key products and services.

Key Duties Include:
- Designing and refining Advocacy and Expansion programs through strategic planning cycles, advising leadership on optimal Customer Marketing leverage to meet business objectives.
- Establishing processes to ensure compliance in the use of customer logos and references, as well as managing publicity rights.
- Acting as the primary liaison for Revenue Marketing with Customer Success, ensuring alignment on priorities and outreach efforts.
- Setting and monitoring key performance indicators (KPIs) to assess the effectiveness of Advocacy and Expansion initiatives, driving increased product adoption and improving retention rates.

Additional responsibilities may encompass:
- Leading testing initiatives to strategize and apply insights for ongoing campaign enhancement.
- Overseeing customer survey efforts to gather insights and promote the voice of the customer within the organization.

Qualifications:
The ideal candidate will possess:
- A minimum of 10 years of marketing experience, with a strong emphasis on campaign strategy, customer advocacy, and event management.
- A customer-centric approach, capable of adapting programs to meet evolving customer needs throughout their journey.
- Exceptional strategic planning, communication, and leadership abilities, with a talent for translating business objectives into effective marketing strategies.
- Strong analytical skills to interpret data and drive campaign improvements.
- Proven stakeholder management and cross-functional collaboration skills.
- Excellent program and project management capabilities, alongside superior written and verbal communication skills.

Core Values:
We seek individuals who embody our values of GRIT, TRUST, CANDOR, CARE, and HUMILITY, demonstrating problem-solving abilities, ownership, constructive feedback, genuine concern for colleagues and clients, and a willingness to learn from others.

About Algolia:
Algolia is committed to fostering an inclusive and diverse workplace, empowering our team members to thrive in an environment that values autonomy and collaboration. We prioritize community and strive to create opportunities for meaningful connections among our global workforce.

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