Senior Marketing Manager, Email and Mobile

20 hours ago


New York, New York, United States Amazon Full time
Job Title: Senior Marketing Manager, Email and Mobile

Amazon is seeking a customer-obsessed Senior Marketing Manager to own the strategy, governance, and overall excellence for two of our most important, complex marketing channels: email and mobile.

Key Responsibilities:
  • Develop a comprehensive strategy for the email and mobile marketing channels that works back from the customer experience
  • Establish guardrails, processes, and mechanisms to ensure high-quality, scalable channel operations and performance
  • Define, test, and scale best-in-class customer experiences
  • Drive the launch of new features and solutions to enhance the customer experience in-channel
  • Collaborate cross-functionally with Product and Engineering teams to define roadmaps and improvements for the customer experience in-channel
  • Measure and optimize channel performance
  • Track and analyze critical performance metrics like reach, engagement, attributed actions, and customer sentiment
Requirements:
  • 6+ years of professional non-internship marketing experience
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience using data and metrics to drive improvements
  • Experience communicating results to senior leadership
  • Experience communicating results to stakeholders
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Preferred Qualifications:
  • Experience in B2B, digital advertising, and ad-tech products/services
  • Experience with Marketo, or similar email platforms

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market.

Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience.

Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.



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