Consumer Market Insights Manager
4 weeks ago
We are seeking a highly skilled Consumer Market Insights Manager to join our team at Givaudan Fragrances. As a key member of our Home and Fabric Care division, you will be responsible for providing competitive-edge market analysis to support development and sales goals in a creative and sophisticated industry.
Key Responsibilities:
- Lead market research for regional or cross-regional projects by applying the appropriate qualitative and quantitative research methodologies to meet project objectives.
- Support sales and development teams as the market research expert in direct contact with clients; discuss and review CMI strategies, methodologies, and results.
- Be a CMI Business Partner for internal colleagues, working on Home and Fabric Care projects throughout the fragrance development cycle, providing in-depth interpretation of results to guide fragrance development, and building rationale to support our submissions.
- Full management of Home and Fabric Care CMI projects including: study design, cost management and negotiations with agencies, quality checks, hands-on data analysis (including statistical testing), insight development, and results presentations.
Requirements:
- University Degree (Marketing, Data Analysis, Statistic, Science) Advanced Degree Helpful
- 7+ years of experience in market research
- Proficiency in using common PC applications (MS Excel essential), including data analysis software, and in programming study designs within survey platforms
- Understanding of statistics - in-depth understanding of inferential and multivariate statistics and experimental design.
- Demonstrate competent knowledge and use of qualitative and quantitative methodologies (protocols, designs, questionnaires)
- Expertise in analyzing large datasets and drawing strategic conclusions and possible effects
- Familiar with data reduction, consumer segmentation, and driver analysis techniques to interrogate data from different perspectives, to develop hypotheses for fragrance development and arguments to support submissions
- Proficient in use of statistical software for analysis of research data
- Experience working in a collaborative environment across teams/departments
What We Offer:
- Medical, Dental, Vision, Tuition Reimbursement, and a high matching 401k
- A collaborative and inspiring teamwork culture where you can thrive, collaborate and learn from other talented and passionate people across disciplines, regions and divisions.
About Givaudan Fragrances:
Givaudan is a leading fragrance and beauty company that brings together creativity and science for consumer products that are all connected through a powerful web of technical capabilities. We are endlessly fascinated by the relationship people have with scent, and we are constantly carrying out in-depth research that enables us to identify emerging trends and present exciting new opportunities to our customers.
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