Sales and Events Manager

6 days ago

Rockville, Maryland, United States WOODMONT COUNTRY CLUB Full time
Job Summary

The Director of Sales and Events at Woodmont Country Club is a pivotal business leader within our Catering Sales Department, encompassing a broader scope than a traditional Director of Catering role. This position is responsible for managing both reactive and proactive catering sales efforts, with a shared responsibility for achieving revenue goals, ensuring member and guest satisfaction, and driving the financial performance of the department.

Key Responsibilities
  • Manage the catering sales efforts for the club, including local and group/convention business.
  • Solicit and book local catering business, and develop group business.
  • Develop and manage catering sales revenue and operation budgets, and provide forecasting reports.
  • Work with the management team to create and implement a catering sales/marketing plan addressing revenue, customers, and market.
  • Develop menus that drive sales.
  • Assist with selling, implementation, and follow-through of catering promotions.
  • Execute and support Woodmont's Customer Service Standards.
  • Execute and support the operational aspects of business booked (e.g., generating proposals, writing contracts, customer correspondence).
  • Coordinate and deploy catering sales resources on-property to establish pull-through and sustainment of catering sales strategies and selling solutions.
  • Ensure a seamless turnover from sales to operations and back to sales while consistently delivering high-level service.
  • Monitor the effective resolution of guest issues that arise as a result of the sales process.
  • Maintain successful performance by increasing revenues, controlling expenses, and providing a return on investment for the club.
  • Implement the brand's service strategy and applicable brand initiatives in all aspects of the sales process.
  • Perform other duties as assigned to meet business needs.
Leadership and Team Management
  • Manage and direct the on-property catering sales managers to achieve club revenue goals.
  • Partner with Human Resources to attract, develop, and retain the right people to support the strategic priorities of the market.
  • Create effective structures, processes, jobs, and performance management systems.
  • Set goals and expectations for direct reports using the Leadership Performance Process (LPP).
  • Forecast talent needs and manage talent acquisition strategy with HR to minimize lost time due to turnover.
  • Maintain an active list of the competition's best salespeople and execute a recruitment and acquisition plan with HR.
  • Support tools and training resources to educate sales associates on winning catering solutions.
  • Champion leadership development and workforce planning priorities.
  • Identify, train, and mentor catering sales associates.
  • Transfer functional knowledge and develop catering sales skills of other discipline managers.
  • Share responsibility for achieving revenue goals, member and guest satisfaction, and the financial performance of the department.
  • Provide day-to-day leadership to a team of on-property catering sales associates.
  • Team focused oriented. Driving a positive culture and ensure your team feels valued and supported.
Core Values
  • Teamwork Mindset: Collaborate effectively with all team members, fostering a supportive and unified environment.
  • Respect: Uphold a culture of respect for all members, guests, and associates, ensuring a positive and inclusive atmosphere.
Compensation
  • Based on experience, this role offers a highly rewarding and competitive salary, supplemented by a structured commission plan. Additionally, our comprehensive benefits package is designed to support your overall well-being.

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