Marketing Strategist for Commercial Real Estate Solutions

6 days ago

Atlanta, Georgia, United States JLL Full time

About the Role:

We are seeking a highly skilled Product Marketing Manager to join our team at JLL. As a key member of our marketing team, you will play a crucial role in driving real estate innovation and ensuring our solutions are differentiated in the market.

Key Responsibilities:

  • Develop and execute a winning go-to-market strategy for our technology solutions.
  • Collaborate with cross-functional teams to deliver joint initiatives that enable JLL to win in the market at scale.
  • Deliver creative and compelling messaging that clearly articulates and reinforces our technology's and JLL's unique brand and value proposition.
  • Support demand generation campaigns by creating high-value content such as white papers, eBooks, solution briefs, webinars, landing pages, and blogs.
  • Help develop and deliver sales training content and assets to accelerate sales pipeline growth and conversion.
  • Partner with product management and solution architects to distill key functionality and benefits into core product marketing assets.
  • Develop market positioning and rationale to demonstrate how JLL & our technology differentiates against competition.
  • Coordinate the creation and update of website, thought leadership, and social media content.
  • Execute key elements of product launches including messaging and positioning, internal communications, and field/event marketing.
  • Help support and manage key conferences and events including speaker selection, content reviewers, messaging support, and related event staff management.
  • Act as a spokesperson for our products and solutions.

About You:

We are looking for a highly motivated and experienced Product Marketing Manager who has a proven track record of creating compelling product and solution narratives, customer testimonials, and thought leadership content. You should have a strong understanding of the commercial real estate industry and be able to develop and execute a winning go-to-market strategy.

Requirements:

  • 5+ years of relevant experience in product marketing, preferably in the B2B SaaS/technology industry.
  • Strong written and verbal communication skills.
  • Ability to work across departments to ensure the best outcome for the business.
  • Strong sales and customer orientation.
  • Can-do attitude and ability to find innovative ways to get the job done.
  • Highly approachable and able to represent our organization in a way that leaves lasting impressions.
  • Naturally curious and always looking for learning opportunities.

What We Offer:

We offer a comprehensive benefits package that prioritizes mental, physical, and emotional health. Some of these benefits may include:

  • 401(k) plan with matching company contributions.
  • Comprehensive Medical, Dental & Vision Care.
  • Paid parental leave at 100% of salary.
  • Paid Time Off and Company Holidays.
  • Flexible and Remote Work Arrangements may be available.

JLL is an Equal Opportunity Employer:

JLL recognizes the impact that the workplace can have on your wellness and is committed to creating a supportive culture. We are an equal opportunity employer and welcome applications from diverse candidates. If you need a reasonable accommodation because of a disability for any part of the employment process, please contact us at Accommodation Requests.

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