Brand Marketing Strategist

2 weeks ago

New York, New York, United States Aethos Full time

ABOUT AETHOS

Aethos stands as a trailblazer in the aesthetics medical sector, specializing in advanced plastic surgery and refined minimally invasive treatments for skin, face, and body. Our mission is to inspire individuals to celebrate their unique beauty, affirming our belief that beauty is an art accessible to all. Our organization thrives in a dynamic, innovative, and results-driven environment. We are dedicated to providing a personalized and seamless experience, ensuring our clients feel and look their best every day. If you are an engaging and versatile individual, exuding positivity and high energy, and are passionate about enhancing visual storytelling through digital platforms, we are excited to connect with you.

POSITION SUMMARY

Reporting directly to the CEO, the marketing manager will spearhead and monitor all marketing initiatives and communications for Aethos and its subsidiary Medspas. This role demands strong leadership skills, focusing on new patient acquisition, customer loyalty, and enhancing brand visibility. Responsibilities include overseeing the Aethos brand and communication strategy, driving business development initiatives, managing media relations, and leading branded events.

Applicants should possess a comprehensive understanding of the market landscape, customer demographics, preferences, and competitive dynamics, along with a proven track record in executing effective marketing strategies. The ability to create innovative and engaging marketing content—encompassing advertisements, graphics, written material, and videos—is essential. This role also involves managing the production of marketing materials to promote events, special offers, community engagement, and internal initiatives.

KEY RESPONSIBILITIES

MARKETING INITIATIVES

  • Serve as the custodian of the brand, ensuring a consistent brand voice and image across all customer interactions.
  • Oversee communications with business partners executing various digital marketing strategies for Aethos and its subsidiaries.
  • Organize and manage a calendar of monthly promotional events, keeping customers and internal teams informed.
  • Drive impactful marketing initiatives and assess results through established KPIs.
  • Lead SEO efforts and adjust campaigns to meet defined benchmarks.
  • Plan and execute on-site and off-site events, including creating surveys, checklists, marketing materials, and branded merchandise.
  • Coordinate website updates and enhancements with external partners.
  • Foster positive relationships with internal teams, clients, vendors, and the broader community.
  • Maintain current merchandising displays and oversee in-office branding and collateral.
  • Stay informed on industry trends and best practices.

SOCIAL MEDIA MANAGEMENT

  • Lead social media strategies across established platforms.
  • Implement online marketing campaigns utilizing video, photo, and promotional content.
  • Develop and manage a comprehensive social media calendar.
  • Collaborate with designated marketing agencies for social media engagement and community management.
  • Define KPIs for social media initiatives and utilize marketing tools to measure success.
  • Innovate new methods for content development and capture.
  • Manage the online reputation of the practice across various platforms.
  • Analyze data from campaigns to refine strategies and improve engagement.

INFLUENCER RELATIONS

  • Develop and oversee the influencer engagement program, including outreach, negotiations, and performance tracking.
  • Build relationships with social media influencers to create a robust network.
  • Collaborate with external partners to execute influencer marketing efforts.

CONTENT CREATION

  • Assist in producing materials for brand marketing, special promotions, and community outreach.
  • Create compelling content for all marketing channels to ensure cohesive messaging.
  • Collaborate with the marketing team to foster creative thinking and innovative concepts.
  • Manage online advertising campaigns, including strategy, design, implementation, and performance analysis.

EVENT MANAGEMENT

  • Coordinate and execute internal and external events, ensuring effective communication and promotion.
  • Track RSVPs and engage with participants for events.
  • Support charity initiatives and internal campaigns.

REPORTING & ANALYSIS

  • Direct the monthly marketing calendar to promote cross-functional collaboration for an exceptional customer experience.
  • Lead post-event evaluations, creating reports to inform future marketing strategies.

COMPENSATION & BENEFITS

  • Competitive salary aligned with industry standards.
  • Opportunity to work within a creative and dynamic team with significant growth potential.
  • Engagement with influencers and prominent figures in an exciting industry.
  • Employee discounts on Aethos beauty services and products.

QUALIFICATIONS

  • Bachelor's degree in Marketing, Digital Marketing, Business, Communications, or a related field.
  • A minimum of two years of professional experience in a marketing role.
  • Demonstrated success in executing marketing initiatives, preferably in aesthetic medicine or plastic surgery.
  • Strong analytical skills related to marketing data.
  • In-depth knowledge of marketing principles and strategies.
  • Exceptional written and verbal communication abilities.
  • Proven capacity to plan and implement effective marketing campaigns.
  • Familiarity with social media platforms such as Instagram, Facebook, and TikTok.
  • Proficient in reputation management tools.
  • Creative thinking and problem-solving skills.
  • Ability to work independently and collaboratively in a team environment.
  • Strong organizational skills and attention to detail.
  • Ability to manage multiple tasks and adapt quickly.
  • Excellent relationship-building skills with patients and stakeholders.
  • Proficient in Microsoft Office Suite, Google Docs/Sheets, Canva, and Adobe.
  • Basic filming and editing skills for short-form video content.
  • Professional demeanor and a positive attitude.

  • Product Brand Strategist

    2 weeks ago

    New York, New York, United States House of Spices India Full time

    Product Brand Strategist Position at House of Spices IndiaThe Product Brand Strategist at House of Spices India will play a crucial role in defining and nurturing the brand's image and effectiveness in the marketplace. This position entails crafting and executing marketing initiatives, performing market analysis, collaborating with various departments, and...

  • Senior Brand Strategist

    5 days ago

    New York, New York, United States Creative Artists Agency Full time

    About the RoleWe are seeking a highly skilled Senior Brand Strategist to join our Brand Consulting team at Creative Artists Agency. As a key member of our team, you will be responsible for developing and executing strategic marketing plans for our clients in the entertainment and sports industries.Key ResponsibilitiesDevelop and manage creator partnerships...

  • Lead Brand Strategist

    1 week ago

    New York, New York, United States SPCSHP Full time

    Job OverviewAs a Senior Marketing Strategist at SPCSHP, you will play a pivotal role in guiding our clients in the financial technology and food & beverage sectors. We are an innovative agency dedicated to fostering meaningful connections between brands and their audiences through strategic insights and creative solutions.Key ResponsibilitiesConduct in-depth...

  • Visual Brand Strategist

    2 weeks ago

    New York, New York, United States instagram Full time

    Position Overview:As a Visual Brand Strategist at Instagram, you will play a pivotal role in actualizing the brand expression framework within our products. By collaborating closely with product design teams, you will foster creative innovation and provide brand direction while enhancing Instagram's Brand Identity framework. Your collaboration with diverse...

  • Marketing and Creative Strategist

    3 days ago

    New York, New York, United States Sundae School Full time

    About Sundae SchoolSundae School is a dynamic and innovative company seeking a highly skilled Marketing and Creative Strategist to join our team. As a Marketing and Creative Strategist, you will be responsible for developing and executing innovative marketing strategies to drive brand awareness and engage our target audience in the fast-paced fashion and...

  • Cavit Winery Brand Strategist

    2 weeks ago

    New York, New York, United States Palm Bay International - New York Full time

    Company Overview:Palm Bay International is a vibrant, family-owned enterprise, renowned for its extensive collection of imported wines and spirits, featuring over 50 suppliers from various regions worldwide. One of Palm Bay's key strengths lies in its exceptional network of enduring partnerships with leading wholesale distributors across all 50 states, as...

  • Lead Marketing Strategist

    2 weeks ago

    New York, New York, United States DoSomething Full time

    LEAD MARKETING STRATEGISTReports to: Senior Director of MarketingCompensation: $58,000 - $63,000Location: Remote with preference for candidates in the New York City Metro area.ABOUT USDoSomething is a well-established nonprofit organization dedicated to empowering young individuals to create meaningful change. Our initiatives have led to significant...

  • Strategist, Brand Solutions

    5 days ago

    New York, New York, United States Horizon Media Full time

    About the RoleWe are seeking a highly skilled and experienced Brand Strategist, Creative Solutions to join our team at Horizon Media. As a key member of our Brand team, you will work closely with our internal teams and external clients to deliver innovative and effective solutions that drive business growth and success.Key ResponsibilitiesAccount...

  • Brand Marketing Strategist

    2 weeks ago

    New York, New York, United States Virgin Hotels New York Full time

    Job OverviewAbout Us:At Virgin Hotels New York, we are dedicated to creating memorable experiences for our guests and our team members alike. We believe in fostering an environment where everyone leaves feeling enriched, whether through learning or enjoyment. Our unique team members collaborate to deliver exceptional experiences, recognizing that each...

  • Brand Marketing Strategist

    2 weeks ago

    New York, New York, United States Virgin Hotels New York Full time

    Job OverviewAbout Us:At Virgin Hotels New York, we are dedicated to creating memorable experiences for our guests and our team members. We believe in fostering an environment where everyone leaves feeling enriched, whether through learning or enjoyment. Our team is composed of diverse individuals who collaborate to deliver exceptional service, recognizing...

  • Digital Marketing Strategist

    5 days ago

    New York, New York, United States Comfort Click Full time

    About the RoleWe are seeking a highly skilled and experienced Digital Marketing Strategist to join our team at Comfort Click. As a key member of our team, you will be responsible for developing and executing comprehensive digital marketing strategies that drive growth and revenue for our e-commerce brands.Key ResponsibilitiesDevelop and implement data-driven...

  • Brand Strategist, Creative Solutions

    5 days ago

    New York, New York, United States Horizon Media Full time

    About the RoleWe are seeking a highly skilled and experienced Brand Strategist, Creative Solutions to join our team at Horizon Media. As a key member of our Brand team, you will play a critical role in delivering innovative and effective solutions for our clients.Key ResponsibilitiesAccount ManagementManage key client accounts, focusing on creative...

  • Consumer Goods Brand Strategist

    2 weeks ago

    New York, New York, United States Seasoned Recruitment Full time

    Job OverviewJoin a dynamic team where creativity and excellence converge in the Consumer Packaged Goods sector. We are dedicated to enhancing customer satisfaction and advancing our brand's presence. If you possess a flair for innovative thinking and a strong commitment to customer interaction and marketing, we invite you to explore the role of Brand...

  • Youth Marketing Strategist

    2 weeks ago

    New York, New York, United States Sunstar Full time

    Sunstar is on the lookout for a talented and imaginative Youth Marketing Strategist to become a vital part of our energetic team. We seek an individual who possesses the ability to conceptualize and implement extensive marketing strategies for our publications. This position requires collaboration with diverse stakeholders and the utilization of both digital...

  • Brand Marketing Strategist

    2 weeks ago

    New York, New York, United States Barasch & McGarry Full time

    OBJECTIVE:The Marketing Manager plays a pivotal role in shaping and implementing marketing strategies, campaigns, and operations to enhance brand visibility, foster customer engagement, and drive lead generation. This position is integral to the marketing team, collaborating with various departments to ensure timely execution of marketing initiatives that...

  • Senior Marketing Strategist

    1 week ago

    New York, New York, United States Onward Search Full time

    Job Title: Senior Digital StrategistAbout Onward Search: Onward Search is a leading digital recruitment agency that connects top talent with innovative companies.Job Description:We are seeking a highly skilled Senior Digital Strategist to join our team at a Digital Tech Agency. As a key member of the team, you will be responsible for developing and executing...

  • E-commerce and Marketing Strategist

    2 weeks ago

    New York, New York, United States ACCUR Recruiting Services Full time

    Position Available: E-commerce & Marketing StrategistCompany OverviewACCUR Recruiting Services represents a prestigious French brand group dedicated to the design, production, and distribution of high-quality kitchen tools. With a growing presence in the U.S. market, they are focused on enhancing their direct-to-consumer sales approach, currently generating...

  • Copywriter Strategist

    2 days ago

    New York, New York, United States Theory Full time

    Job DescriptionJob Title: Copywriter StrategistJob Summary:Theory is seeking a highly skilled Copywriter Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing compelling brand messaging across various channels.Key Responsibilities:Develop and write high-quality copy for product...

  • Marketing Strategist

    4 days ago

    New York, New York, United States Wolters Kluwer N.V. Full time

    Job Summary:We are seeking a highly skilled Marketing Strategist to join our team at Wolters Kluwer N.V. as a Marketing Specialist. As a key member of our marketing team, you will be responsible for developing and executing marketing plans that drive business growth and contribute to our demand leaders' marketing strategies.Key Responsibilities:Develop and...

  • Lead Marketing Strategist

    2 weeks ago

    New York, New York, United States Financial Times Full time

    Position Overview:At Financial Times, we are committed to providing essential content that empowers professionals to excel in their roles and contributes significantly to our clients' achievements.We are currently on the lookout for a dynamic and experienced individual to join our marketing team as a Lead Marketing Strategist. This role will be pivotal in...