Senior Product Marketing Strategist

2 weeks ago

San Francisco, California, United States Abnormal Security Full time
Position Overview

Abnormal Security is seeking an experienced Senior Product Marketing Strategist to lead the promotion of our Human Behavior AI platform. In this pivotal role, you will establish Abnormal as a leading entity in the AI and Cloud Email Security sector by developing impactful messaging, orchestrating product introductions, and enhancing market presence.

Key Responsibilities
  • Develop engaging and persuasive content tailored for technical security audiences, including web content, presentations, solution briefs, blogs, and white papers.
  • Collaborate closely with senior management to create focused presentations and briefings.
  • Represent Abnormal to clients and prospects at both in-person and virtual events as a Subject Matter Expert (SME).
  • Design and implement sales enablement initiatives to equip sales teams with the knowledge to navigate the email security landscape and effectively articulate Abnormal's platform strengths and competitive edge.
  • Facilitate partner enablement programs.
  • Lead a systematic approach to product launches across all levels, ensuring effective pre-launch engagement and successful post-launch integration.
  • Regularly update industry analysts on new product developments and market dynamics to foster positive brand recognition and thought leadership.
Essential Qualifications
  • Exceptional written and verbal communication abilities, emphasizing clarity and brevity.
  • A seasoned product marketing professional with over 8 years of experience, including 5+ years in cybersecurity software, ideally within high-growth SaaS environments.
  • A strong enthusiasm for cybersecurity, coupled with a comprehensive understanding of market trends and customer challenges.
  • Technologically adept, with the ability to simplify complex security solutions and create demonstrations.
  • Market-oriented, with a proven history of achieving results through customer insights.
  • A collaborative team player, effectively working across various departments.
  • Dynamic and motivated, with the ability to inspire others.
Preferred Qualifications
  • Experience collaborating with senior leadership to develop impactful briefings.
  • Familiarity with email security.
  • Interest in Machine Learning and AI, particularly in their application to cybersecurity solutions.

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