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Senior Product Marketing Strategist

2 months ago

San Francisco, California, United States Sahara Full time
Job OverviewCompany Overview

Sahara AI is a pioneering decentralized AI blockchain platform dedicated to ensuring the sovereignty and provenance of artificial intelligence. Our mission is to provide security, equity, and accessibility for all users. Supported by prominent investors in the AI and cryptocurrency sectors, including Binance Labs, Pantera Capital, and Sequoia Capital, Sahara AI is at the forefront of decentralized AI innovation. We are proud to collaborate with over 35 leading technology innovators and research institutions, such as Microsoft, Amazon, and MIT.

At Sahara Labs, the backbone of Sahara AI, we are driven by a vision of a future where AI is equitable, transparent, and accessible to everyone. Our leadership team, including AI expert Sean Ren and former Binance Labs investment director Tyler Zhou, is committed to advancing AI asset sovereignty and open technology.

Our Mission

To empower individuals to take ownership of the future of AI by developing a decentralized AI blockchain platform that emphasizes AI sovereignty, equity, and accessibility.

Core Principles

| Trust & Security: Utilizing blockchain technology to guarantee secure and private data ownership.

‍ | Innovation: Crafting AI-driven solutions for effective knowledge utilization and monetization.

| Fairness & Diversity: Ensuring fair and universal access to global knowledge for all.

Role Summary

We are seeking a Senior Product Marketing Manager to play a crucial role within our organization. This position is vital for shaping our go-to-market (GTM) strategies and executing them effectively in collaboration with various stakeholders. You will be instrumental in identifying product-market fit and orchestrating product launch initiatives. As a storyteller, you will transform intricate product details into engaging narratives for marketing Sahara AI's network, products, and tools aimed at Web3 projects and developers.

Key Responsibilities
  • Work alongside Product, Market Research, and User Research teams to define user segmentation, prioritize use cases, and establish product-market fit.
  • Develop GTM strategies targeting diverse customer and developer segments, primarily within the Web3 ecosystem and some in Web 2.5.
  • Formulate product launch plans incorporating insights from cross-functional teams.
  • Lead GTM execution and foster collaboration among cross-functional stakeholders.
  • Craft clear and persuasive product messaging, positioning, and competitive narratives tailored for various target user and developer segments.
  • Prepare external-facing materials related to product launches, including user guides and FAQs.
  • Collaborate with marketing colleagues to provide product-related messaging and content for campaigns, events, and social media.
  • Assist the Content lead in producing blog posts that reflect product messaging and competitive positioning.
  • Stay informed about industry trends, technologies, competitors, and user feedback to refine GTM strategies.
Basic Qualifications
  • Minimum of 4 years of experience in Product Marketing.
  • At least 2 years of experience in the Web3 domain.
  • Direct experience with L1/L2 technologies or developer-facing roles.
  • Exceptional written and verbal communication skills.
  • Comprehensive knowledge of Web3 and AI sectors.
  • Native or fluent English proficiency.
Preferred Qualifications
  • High adaptability to ambiguity.
  • Agile and flexible mindset.
  • Proven ability to provide effective and efficient solutions.
  • Strong interpersonal skills.
  • Excellent analytical and problem-solving capabilities.
  • Strategic thinker with keen attention to detail.
  • Collaborative approach suited for a dynamic startup environment.
  • Eagerness to independently explore technologies and services.
What We Offer

| Opportunity to shape the future of AI and Blockchain alongside a diverse team of industry experts.

| Close collaboration with innovative AI companies and startups.

| Competitive compensation package.

| Comprehensive health benefits and generous vacation policy.

| Fully remote work-from-home arrangement.

| Support for career and professional growth.