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Sales Account Executive
2 months ago
The Sales Account Executive is a key role in generating advertising revenue by building relationships with local businesses and convincing them of the benefits of television advertising. This position requires a strong understanding of the media industry and the ability to develop and implement effective sales strategies.
Key Responsibilities:- Establish and maintain relationships with local businesses to generate advertising revenue
- Develop and implement sales strategies to consistently grow revenue and exceed goals
- Maintain assigned accounts and develop new accounts to increase revenue
- Prepare and deliver sales presentations to clients to promote television advertising
- Provide clients with information regarding rates for advertising placement in all media
- Work with clients and station personnel to develop advertisements and advertising schedules
- Bachelor's degree in Marketing, Advertising, or Mass Communications, or a related field
- Minimum one year's experience in sales, preferably in the media field
- Valid driver's license with an acceptable driving record
- Experience achieving long-range objectives and implementing strategies to achieve them
- Proficiency with computers, telephones, copiers, scanners, fax machines, and other office equipment
Nexstar Media Group, Inc. is a leading diversified media company that produces and distributes engaging local and national news, sports, and entertainment content across its television and digital platforms. The company owns America's largest local television broadcasting group, comprising top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people.
The Sales Account Executive will play a critical role in helping Nexstar achieve its revenue goals and continue to grow its presence in the media industry.