Scientific Communications Specialist
4 weeks ago
We are seeking a highly skilled Marketing Communications Operations Senior Specialist to join our team at Sysmex America.
This role is responsible for developing communications and leading projects in a fast-paced Marketing Communications department.
The ideal candidate will have a strong background in writing and marketing communications, with experience in the healthcare industry.
Key responsibilities include:
- Collaborating with the Marketing Communications team and Product Managers to write compelling content for social media, advertising campaigns, sales materials, digital campaigns, email campaigns, video scripts, articles for trade publications, and corporate presentations.
- Developing and coordinating marketing communications plans for products, including market introduction and product end-of-support communications.
- Leading regular marketing cross-functional project meetings and managing the MarCom project database to ensure appropriate resource allocation, timely communications, execution of deliverables, and completion of projects.
- Managing marketing collateral through creation, review, and distribution channels, ensuring customer-facing content is acceptable by legal and regulatory standards.
- Coordinating the publishing of materials to the website, Customer Resource Center, social media, trade publications, and email channels.
- Serving as process business owner of the Sysmex Product Labeling and Communications Review workflow process in Veeva Vault used by All Americas.
- Managing day-to-day operations, including communicating process and periodic changes to approvers, responding to and addressing issues that arise, and conducting user training for All Americas as needed.
- Collaborating with Product Marketing Managers to understand and distill technical/scientific information for the purpose of communicating to diverse audiences through multiple communication mediums.
- Operationalizing brand guidelines to ensure compliance to corporate standards, including support of the content review process for a range of materials to ensure corporate voice and message consistency and adherence to brand guidelines.
- Monitoring literature and collateral inventory and communicating status of usage and inventory to management on a routine basis.
- Helping develop strategies to maximize usage and awareness of available promotional literature.
- Coordinating communications plans with Sysmex Marketing Communications teams in Latin America and Canada, including managing translations, collaborating on sales collateral and advertising campaigns, and social media messaging.
- Working with Communication and Marketing teams from Sysmex Headquarters in Kobe Japan.
The ideal candidate will have a Bachelor's degree or 8-10 years of experience in writing and marketing communications, marketing content development, and internal communications in the healthcare industry.
Experience with biological/medical principles and medical technology terminology is a plus.
Ability to speak/write/read Spanish and/or Portuguese is a plus.
Proficiency in Microsoft products, including Word, PowerPoint, and Excel, as well as publishing applications and social media, is required.
Experience with Smartsheet is a plus.
Exceptional writing, editing, and verbal communications skills are essential.
Ability to distill complex medical technology and industry information into concise, effective messages is required.
Strong understanding of social media platforms, analytics, and implementation is required.
Excellent communications skills and the ability to work easily with diverse groups of people are essential.
Clear understanding of product positioning, target marketing, market segmentation to the healthcare industry is a plus.
Ability to manage multiple projects with attention to detail is required.
We maintain a drug-free workplace and perform pre-employment substance abuse testing.
We are an equal opportunity employer and welcome applications from diverse candidates.
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