Regional Marketing Lead
2 weeks ago
Position Overview
We are looking for a dedicated and innovative Regional Marketing Lead to spearhead the formulation and execution of marketing strategies for our diverse portfolio of products and services.
About Us
C-Screens Ltd is committed to fostering an inclusive environment and is a proud member of the LGBTQ+ business community.
Key Responsibilities
- Develop and implement regional marketing strategies to enhance demand for our Biologicals and Chemicals Division.
- Create and manage sales enablement materials and training programs, ensuring feedback from sales teams is integrated into business strategies.
- Generate leads and sales opportunities through targeted marketing initiatives, including webinars, customer events, and trade shows.
- Collaborate with global colleagues to align local strategies with broader organizational goals, ensuring regional needs are met.
- Conduct thorough market research to identify customer requirements and emerging trends, utilizing this data to inform marketing strategies.
- Deliver monthly performance reviews, analyzing marketing objectives against established plans and providing critical metrics for success.
- Continuously optimize marketing programs to exceed performance targets and address any areas of underperformance.
- Monitor and evaluate marketing campaign effectiveness, offering insights and recommendations for improvement.
Qualifications
- A Bachelor's Degree in Bioprocessing, Biology, or a related life sciences field is required. Advanced degrees such as a PhD, MS, or MBA are preferred.
- A minimum of 6 years of experience in marketing within the life sciences sector, particularly in biopharma or biotech.
- Proven ability to lead marketing initiatives in a global, matrixed environment, demonstrating strong collaboration skills across various business units.
Skills and Abilities
- Excellent written and verbal communication skills, with experience presenting to senior leadership and large audiences.
- Strong project management skills, with the ability to manage scope, budget, and timelines effectively.
- A creative mindset with the ability to develop compelling messaging that resonates with target audiences.
Compensation and Benefits
C-Screens Ltd offers a comprehensive rewards package, including competitive salary, medical and dental plans, employee assistance programs, paid time off, and retirement savings options.
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