Lead Marketing Analytics Strategist

2 weeks ago

California, Missouri, United States Webflow Full time

About Webflow:
At Webflow, we are dedicated to empowering individuals with the tools to create exceptional websites without the need for coding. Our platform integrates advanced web development technologies, allowing users to visually construct websites while ensuring clean code is generated seamlessly in the background.

Role Overview:
We are seeking a Senior Marketing Analytics Manager who will play a pivotal role in advancing our business through data-driven insights. This position will be highly visible within the organization and will be instrumental in driving strategic changes across growth marketing initiatives, overseeing a team that supports both product-led and sales-led go-to-market strategies.

Key Responsibilities:
As a Senior Marketing Analytics Manager, your duties will include:

  • Delivering critical insights on growth program performance and target achievement to leadership, facilitating informed decision-making and budget management.
  • Leading a team that provides analytical support for both product-led growth and sales-driven strategies through comprehensive analysis and performance reporting.
  • Identifying market opportunities across various regions and sectors to enhance marketing and international expansion strategies.
  • Managing the complete analytics development lifecycle, collaborating with data engineering to create new data views and datasets, and building visualizations in Tableau for leadership.
  • Working closely with marketing operations, data science, and business operations to continuously improve data quality and reporting efficiency.
  • Overseeing demand generation campaign performance and expenditure analysis to ensure alignment with goals and sharing insights on the effectiveness of individual strategies.
  • Conducting lead lifecycle reporting to assess the health of the sales funnel.
  • Writing SQL queries and collaborating with the data science team to support our product-qualified lead initiatives.
  • Contributing to our attribution framework by managing data collection, channel mapping, and analysis to connect acquisition efforts to expansion outcomes.
  • Creating reports and dashboards in Tableau for diverse audiences, from marketing teams to executive leadership.
  • Enabling marketing teams to independently manage their reporting needs through effective tools and documentation.

Candidate Profile:
The ideal candidate will possess the following qualities:

  • Adept at transforming insights into actionable strategies and effectively communicating key information.
  • Skilled in translating business needs to technical teams and vice versa.
  • A passionate leader who prioritizes team support and empowerment.
  • Deeply interested in data, with expertise in data curation, modeling, visualization, and analysis.
  • Proficient in SQL and capable of creating impactful visualizations using BI tools like Tableau.
  • Inherently curious, with a proactive approach to problem-solving.
  • Meticulous attention to detail, ensuring accuracy in all tasks.
  • Experienced in product-led growth methodologies and familiar with modern go-to-market technologies.

Tools We Utilize:
Our technology stack includes Marketo, Salesforce, Snowflake, Tableau, Segment, Amplitude, Census, and ZoomInfo.

Our Commitment:
At Webflow, we are committed to fostering an inclusive workplace that values diversity and equality. We welcome applicants from all backgrounds and experiences.

  • Lead Marketing Analytics Strategist

    2 weeks ago

    California, Missouri, United States Webflow Full time

    About Webflow:At Webflow, we strive to empower individuals with development capabilities. As the premier visual development platform, we facilitate the creation of robust websites without the need for coding.By integrating contemporary web development technologies into a singular platform, Webflow allows users to design websites visually, conserving...

  • Lead Marketing Analytics Strategist

    2 weeks ago

    California, Missouri, United States Webflow Full time

    About Webflow:Webflow is dedicated to empowering individuals with the tools needed to create stunning websites without the necessity of coding. Our platform merges cutting-edge web development technologies, allowing users to visually construct websites while generating clean code in the background.Role Overview:We are seeking a Senior Marketing Analytics...

  • Senior Lifecycle Marketing Strategist

    2 weeks ago

    California, Missouri, United States Intergage Full time

    About Intergage:Intergage is dedicated to enhancing user experiences through innovative marketing strategies. We are currently seeking a seasoned Senior Lifecycle Marketing Strategist to lead our efforts in boosting user engagement metrics and expanding our marketing channels. Role Overview:As a Senior Lifecycle Marketing Strategist, you will be instrumental...

  • Regional Marketing Strategist

    2 weeks ago

    California, Missouri, United States Intergage Full time

    Position OverviewThe Regional Marketing Strategist at Intergage is crucial in crafting and implementing marketing initiatives that stimulate lead generation and demand within the US market. Key Responsibilities- Develop and execute a comprehensive marketing strategy aligned with the sales team’s growth objectives.- Innovate and refine marketing approaches...

  • Lead Marketing Strategist

    2 weeks ago

    California, Missouri, United States LA County Library Full time

    EXAM NUMBERCA1773A FIRST DAY OF FILING:ContinuousTYPE OF RECRUITMENTOpen CompetitiveWho We Are:Los Angeles County Library serves a diverse community, providing access to information, resources, and services that enrich lives and foster learning.As a significant entity in Southern California, our dedicated workforce is committed to enhancing the quality of...

  • Senior Lifecycle Marketing Strategist

    2 weeks ago

    California, Missouri, United States Intergage Full time

    About Intergage:Intergage is dedicated to enhancing user experiences and driving engagement through innovative marketing strategies.Position Overview:We are seeking a seasoned Senior Lifecycle Marketing Strategist to lead our efforts in boosting user engagement metrics and expanding our marketing channels.Key Responsibilities:- Collaborate with...

  • Lead Financial Strategist

    2 weeks ago

    California, Missouri, United States Micron Memory Malaysia Sdn Bhd Full time

    About the Role:Join Micron Memory Malaysia Sdn Bhd as a Lead Financial Strategist, where our mission is to revolutionize the utilization of information to enhance life globally.Company Overview:Micron Technology stands at the forefront of innovation in memory and storage solutions, facilitating the transformation of data into intelligence. Our commitment to...

  • Lead Financial Strategist

    2 weeks ago

    California, Missouri, United States Doltone House Group Full time

    About Us:Doltone House Group has been a cornerstone in the events and hospitality sector for over five decades. With a diverse portfolio of more than 50 event spaces across nine venues, we are dedicated to delivering exceptional experiences for a variety of occasions, from intimate gatherings to large-scale conferences.The Opportunity:We are on the lookout...

  • Regional Marketing Strategist

    2 weeks ago

    California, Missouri, United States Intergage Full time

    Position OverviewThe Marketing Operations Director at Intergage is crucial in crafting and implementing marketing strategies that enhance lead generation and demand creation within the US market. Key Responsibilities- Develop and execute a comprehensive marketing strategy aligned with the sales organization’s growth objectives.- Innovate and refine...

  • Retail Marketing Strategist

    2 weeks ago

    California, Missouri, United States Uqora Full time

    Position Overview:The Retail Marketing Manager at Uqora plays a pivotal role in our growth within the omni-channel landscape. This position is essential for collaborating with various retailers to comprehend their unique requirements and crafting impactful marketing strategies that enhance customer engagement and deliver memorable experiences both in-store...

  • Agriculture Market Systems Strategist

    3 days ago

    California, Missouri, United States DigitaLance Full time

    Job SummaryDigitaLance is seeking an experienced Agriculture Market Systems Leader to join our team. As a key member of our organization, you will be responsible for leading the development and implementation of market systems strategies that drive growth and innovation in the agriculture sector.Key ResponsibilitiesDevelop and implement market systems...

  • Lead Asset Accounting Strategist

    2 weeks ago

    California, Missouri, United States The Recruitment Company Australia Full time

    Join a pivotal role in shaping the future of public transport infrastructure in Australia. This esteemed government agency is at the forefront of developing a state-of-the-art metro railway system, enhancing the travel experience across Sydney.As the Lead Asset Accounting Strategist, you will oversee critical asset management functions, emphasizing valuation...

  • Lead Environmental Project Strategist

    2 weeks ago

    California, Missouri, United States Rincon Consultants Full time

    Company Overview:Rincon Consultants, Inc. is a distinguished leader in delivering exceptional environmental consulting services across California. Recognized as a 'Best Environmental Services Firm to Work For' by the Zweig Group, we partner with clients in diverse sectors including transportation, energy, infrastructure, sustainability, climate change, oil...

  • Lead Accounting Strategist

    2 weeks ago

    California, Missouri, United States Alo Moves Full time

    OVERVIEWThe Lead Accounting Strategist will oversee a range of financial activities to ensure adherence to generally accepted accounting principles, corporate standards, and external audits. This individual will play a crucial role in managing the monthly account closure and the preparation of reports that support the financial statements.The ideal candidate...

  • Lead Environmental Project Strategist

    2 weeks ago

    California, Missouri, United States Rincon Consultants Full time

    Company Overview: Rincon Consultants, Inc. is a distinguished leader in delivering top-notch environmental consulting services across California. We are recognized as a premier firm in the environmental services sector, committed to excellence in various industries including transportation, energy, infrastructure, and sustainability.Position Summary: We are...

  • Regional Marketing Lead

    2 weeks ago

    California, Missouri, United States Intergage Full time

    Position OverviewThe Regional Marketing Lead at Intergage is essential in crafting and implementing marketing strategies that stimulate lead generation and demand within the US market. Key Responsibilities- Develop and execute a comprehensive marketing strategy aligned with the sales team's growth objectives.- Innovate and refine marketing initiatives to...

  • Financial Analytics Lead

    2 weeks ago

    California, Missouri, United States 3M Group Full time

    Position Overview3M is renowned for its commitment to innovation and excellence. We foster an environment that encourages exploration, curiosity, and creativity. Here, you can leverage your skills in impactful ways that truly matter.Role SummaryWe are in search of a transformative individual who excels as a team player. You will be driven by a passion for...

  • Lead Customer Success Strategist

    2 weeks ago

    California, Missouri, United States Freshworks Full time

    OverviewFreshworks is seeking a talented and experienced Senior Customer Success Manager. Our mission is to empower businesses to enhance their customer and employee experiences through innovative software solutions.About UsBased in San Mateo, California, Freshworks operates globally, serving over 65,000 companies ranging from startups to established...

  • Lead Accounting Strategist

    2 weeks ago

    California, Missouri, United States Mythical Games Full time

    Mythical Games is in search of a proficient Senior Manager, Accounting to enhance our expanding Accounting & Finance division. The Senior Accounting Manager will oversee the management and preservation of precise financial records, scrutinizing financial data, and delivering strategic insights to bolster the company’s financial goals. This position demands...

  • Lead Accounting Strategist

    2 weeks ago

    California, Missouri, United States Mythical Games Full time

    Mythical Games is in search of a proficient Senior Manager, Accounting to enhance our expanding Accounting & Finance division. The Senior Accounting Manager will oversee the management and preservation of precise financial records, evaluate financial data, and deliver strategic insights to bolster the company's financial goals. This position demands a robust...