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Digital Marketing Specialist

2 months ago

Southfield, Michigan, United States EPIC Health System LLC Full time
Marketing Specialist Job Description

At EPIC Health Systems LLC, we are seeking a highly skilled Marketing Specialist to join our dynamic team. As a key member of our marketing department, you will be responsible for executing digital marketing campaigns across various platforms, including Facebook, Google Ads, and other relevant digital channels.

Key Responsibilities:

Digital Marketing Campaigns:

  • Develop and execute digital marketing campaigns to drive engagement and conversions.
  • Monitor campaign performance and optimize for best results, including cost-per-click (CPC), conversion rates, and return on investment (ROI).
  • Collaborate with the creative team to craft compelling messaging and visuals for various marketing efforts.

Project Management:

  • Work closely with the Marketing Manager to develop project timelines and ensure timely execution of campaigns.
  • Assist in creating and managing marketing materials, including landing pages, email templates, and digital ads.
  • Track and update task progress, reporting directly to the Marketing Manager on project status.

CRM and Analytics:

  • Maintain and optimize the Customer Relationship Management (CRM) system to support targeted marketing efforts.
  • Monitor and analyze marketing metrics to measure performance and provide actionable insights for improvement.

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 1-2 years of experience in digital marketing, preferably with hands-on experience in platforms like Facebook Ads, Google Ads, and other digital tools.
  • Proficiency in digital marketing tools, CRM systems (e.g., HubSpot), and project management platforms (e.g., Asana or Trello).
  • Strong organizational skills with the ability to prioritize tasks and manage multiple projects simultaneously.
  • Excellent communication and interpersonal skills.
  • A proactive, problem-solving attitude with attention to detail.

What We Offer:

  • Competitive salary and benefits package.
  • Opportunities for growth and professional development.
  • A collaborative, creative, and results-driven work environment.

Background checks are required for this role. To learn more about EPIC Health Systems LLC, please visit our website.