Digital Marketing Specialist

5 days ago


Southfield, Michigan, United States ThyssenKrupp Materials NA Inc Full time
Job Title: Digital Marketing Specialist

ThyssenKrupp Materials NA Inc is seeking a highly skilled Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing digital marketing strategies to drive business growth and increase brand awareness.

Key Responsibilities:
  • Develop and implement digital marketing campaigns across various channels, including social media, email, and search engine optimization (SEO).
  • Manage and optimize our e-commerce website to improve user experience and increase conversions.
  • Create and curate high-quality content for our blog, social media, and other digital channels.
  • Monitor and analyze website analytics to inform marketing decisions and optimize campaign performance.
  • Collaborate with cross-functional teams to ensure alignment and consistency across all marketing efforts.
Requirements:
  • Bachelor's degree in Marketing, Communications, or related field.
  • 5+ years of experience in digital marketing, with a proven track record of success.
  • Strong understanding of SEO principles and practices.
  • Experience with marketing automation tools and email marketing software.
  • Excellent communication and project management skills.
What We Offer:
  • Competitive salary and bonus structure.
  • Comprehensive benefits package, including medical, dental, and vision insurance.
  • 401(k) and RRSP matching program.
  • Opportunities for professional growth and development.


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