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Sales Account Executive
2 months ago
The Sales Account Executive is a key role in generating advertising revenue by building relationships with local businesses and convincing them of the benefits of television advertising. This position requires a strong understanding of the media industry and the ability to develop and implement strategies to consistently grow revenue and exceed sales goals.
Key Responsibilities:- Establish and maintain credible relationships with local business owners and decision-makers.
- Develop and implement sales strategies to grow revenue and exceed sales goals.
- Make sales calls on existing and prospective clients to promote television advertising opportunities.
- Maintain assigned accounts and develop new accounts to increase revenue.
- Prepare and deliver sales presentations to clients to showcase the benefits of television advertising.
- Provide clients with information regarding rates for advertising placement in all media.
- Develop advertising schedules with clients and station personnel responsible for placing advertising into station media.
- Work with clients and station personnel to develop advertisements that meet their needs and goals.
- Bachelor's degree in Marketing, Advertising, or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
- Minimum one year's experience in sales, preferably in the media field.
- Valid driver's license with an acceptable driving record.
- Experience achieving long-range objectives and implementing strategies to achieve them.
- Proficiency with computers, telephones, copiers, scanners, fax machines, and other office equipment.
$31,200 guarantee plus commissions
Nexstar Media Group, Inc. is a leading diversified media company that produces and distributes engaging local and national news, sports, and entertainment content across its television and digital platforms.
