Digital Media Planning Manager
4 days ago
About the Role
WEX Inc. is seeking a highly skilled and results-driven Media Planning Manager to join our Performance Marketing team. As a key member of our team, you will play a vital role in developing and managing comprehensive media plans for our portfolio of brands and internal lines of business.
Key Responsibilities
- Assist in the development and activation of SEM & programmatic digital media plans and campaign work for over 50 fuel partner brands and WEX internal lines of business.
- Collaborate with internal stakeholders to understand campaign KPIs and target audiences.
- Incorporate SEM and programmatic strategies across various channels aligned with overall marketing goals.
- Ensure all campaigns are serving in full and troubleshoot any delivery issues.
- Generate monthly financial reports on campaign spending.
- Monitor campaign tests, report on results and performance metrics.
- Analyze campaign performance data and identify areas for optimization to maximize return on investment (ROI).
- Stay abreast of the latest trends and innovations in the programmatic advertising landscape.
- Manage vendor relationships.
Requirements
- Bachelor's degree in Marketing, Advertising, Communications, or a related field.
- Minimum 3 years of experience in media planning and buying, with a strong focus on digital channels.
- Experience with Google & Bing Ads, GA4, Looker Studio, G-Suite, DV360, The TradeDesk, GTM, Salesforce, and media planning tools is a plus.
- Experience with media billing, POs, IOs, and media spend reporting is a plus.
- Proven track record of developing and executing successful programmatic & SEM advertising campaigns.
- In-depth knowledge of programmatic buying practices and DSPs (DV360 and/or The Trade Desk preferred).
- Excellent analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Experience in the financial industry is a plus.
- Strong communication, presentation, and collaboration skills.
- Ability to manage multiple priorities and deadlines in a fast-paced environment.
- A passion for digital marketing and a commitment to continuous learning.
-
Media Strategy and Planning Manager
1 week ago
Montgomery, Alabama, United States WEX Full timeAbout the RoleWEX Inc. is on the lookout for a strategic and results-driven Media Strategy and Planning Manager to enhance our Performance Marketing division.Your contribution will be crucial in formulating and overseeing extensive media strategies for our diverse range of brands and internal business units.Key Responsibilities• Support the creation and...
-
Media Strategy and Planning Lead
2 weeks ago
Montgomery, Alabama, United States WEX Full timeAbout the RoleWEX Inc. is in search of a strategic and results-driven Media Planning Manager to enhance our Performance Marketing division.Your contribution will be crucial in crafting and overseeing extensive media strategies for our diverse range of brands and internal business units.Your Responsibilities• Facilitate the creation and execution of SEM and...
-
Media Strategy and Planning Lead
1 week ago
Montgomery, Alabama, United States WEX Full timeAbout the RoleWEX Inc. is in search of a strategic and results-driven Media Planning Manager to enhance our Performance Marketing division.Your contributions will be crucial in crafting and overseeing detailed media strategies for our diverse portfolio of brands and internal business lines.Your ImpactSupport the formulation and execution of SEM and...
-
Dynamic Sales Executive for Local Marketing
7 days ago
Montgomery, Alabama, United States Cumulus Media Full timeAbout the RoleCumulus Media is seeking a highly motivated and results-driven Local Marketing Account Executive to join our team. As a key member of our sales team, you will be responsible for identifying and developing new business opportunities, growing existing client relationships, and delivering effective sales solutions to meet client objectives.Key...
-
Digital Marketing Strategist
3 days ago
Montgomery, Alabama, United States Shee Atika Government Services Full timeAbout the RoleWe are seeking a highly skilled Digital Marketing Specialist to join our dynamic team at Shee Atika Government Services. As a key member of our marketing team, you will be responsible for executing online strategies to enhance brand visibility, engage audiences, and drive business growth for our organization.Key ResponsibilitiesDevelop and...
-
Montgomery, Alabama, United States RAMP Media, Inc. Full timePosition Overview:RAMP Media, Inc. is proud to announce the elevation of two distinguished members of our Content and Programming Team to the role of Vice President.Leadership Roles:Cat Collins: Since joining our organization in 2016, Cat has been instrumental in leading Content & Programming for our Top 40 and Hot AC stations.Doug Montgomery: Doug will...
-
Sales Director
7 hours ago
Montgomery, Alabama, United States Cumulus Media Full timeJob SummaryCumulus Media is seeking a dynamic and results-driven Sales Manager to lead our sales efforts in Montgomery. As a key member of our team, you will be responsible for driving revenue growth, developing and implementing sales strategies, and mentoring a high-performing sales team.Key Responsibilities:Develop and execute sales plans to meet or exceed...
-
Marketing Director
4 days ago
Montgomery, Alabama, United States Faulkner University Full timeJob DescriptionFaulkner University is seeking a highly skilled and creative professional to serve as Associate Director of Marketing and Communications. This role requires a strategic thinker with hands-on skills in copywriting, graphic design, photography, and videography.The successful candidate will play a crucial role in developing and implementing...
-
Event Sales and Planning Manager
1 week ago
Montgomery, Alabama, United States Cliff House Maine Full timeDirector of Event Sales and PlanningWe are seeking a dynamic and experienced leader to oversee our event operations and drive sales growth at Cliff House Maine.Key Responsibilities:Develop and Implement Sales Strategies: Create and execute effective sales plans to achieve revenue targets and expand market presence.Lead the Catering Sales Team: Provide...
-
Senior Cloud Engineer
7 days ago
Montgomery, Alabama, United States SAIC Full timeJob SummarySAIC is seeking a highly skilled Senior Cloud Computing Engineer to join our Cloud One Digital Engineering Team. As a key member of our team, you will be responsible for the architecture, engineering, and sustainment of the AF Cloud Digital Engineering platform deployed on AWS Cloud.Key ResponsibilitiesCloud Architecture and Engineering: Analyze...
-
Operations Manager
2 days ago
Montgomery, Alabama, United States Alabama State University Full timeJob SummaryWe are seeking a highly skilled and experienced Operations Manager to join our team at Alabama State University. The successful candidate will be responsible for supporting the events and fundraising efforts of the Alumni Relations and Development Teams.Key ResponsibilitiesEvent Planning and Execution: Coordinate and execute events, including...
-
Director of Business Development and Marketing
3 hours ago
Montgomery, Alabama, United States YMCA Full timeAbout the RoleWe are seeking a highly skilled and experienced Director of Business Development and Marketing to join our team at the YMCA of Greater Montgomery. As a key member of our leadership team, you will be responsible for developing and implementing marketing strategies to promote our sports complex and drive revenue growth.Key ResponsibilitiesIgnite...
-
Director of Event Sales and Planning
1 week ago
Montgomery, Alabama, United States Cliff House Maine Full timeDirector of Event Sales and PlanningWe are seeking a dynamic and experienced professional to lead our event operations and drive sales growth at Cliff House Maine.Key Responsibilities:Develop and implement effective sales strategies to achieve revenue targets and expand market presence.Provide leadership and guidance to the event sales team, ensuring...
-
Field Sales Representative
7 days ago
Montgomery, Alabama, United States The Nielsen Company Full timeAbout The Nielsen CompanyWe are a leading provider of media and consumer research, helping companies make informed decisions about their products and services.Job SummaryWe are seeking a highly motivated and persuasive Field Sales Representative to join our team in Montgomery, AL. As a Field Sales Representative, you will be responsible for recruiting...
-
Assistant Sports Information Director
1 month ago
Montgomery, Alabama, United States Auburn University at Montgomery Full timeThe Athletics Department at Auburn University at Montgomery is seeking applicants for the position of Assistant Sports Information Director . Review of applications will begin immediately with best consideration date of ten days (August 20, 2024) from the initial posting. Auburn University at Montgomery reserves the right once interviewing has started to...
-
Travel Nurse RN
2 days ago
Montgomery, Alabama, United States Travel Nurse Source Full timeAbout the PositionWe are seeking a highly skilled Registered Nurse to join our team at a reputable medical facility in Montgomery, Alabama. As a travel nurse, you will have the opportunity to work in a variety of healthcare settings, gaining exposure to diverse patient populations, medical procedures, and healthcare systems.Benefits of Travel NursingYou will...
-
Meal Planning Specialist
2 weeks ago
Montgomery, Alabama, United States Jackson Hospital Full timeThe Nutritional Coordinator at Jackson Hospital is responsible for overseeing meal and nutrition-related activities tailored to each patient according to their prescribed dietary needs. This role encompasses a variety of tasks including managing customer interactions, compiling and organizing essential data, preparing and distributing patient meal trays, and...
-
Television Station General Manager
2 weeks ago
Montgomery, Alabama, United States WAKA Action 8 News Full timePosition: General ManagerIndustry: Television BroadcastingAre you a seasoned leader ready to advance with a prominent family-owned broadcasting organization? WAKA Action 8 News is seeking a dynamic General Manager to oversee our television operations. This role encompasses strategic and operational oversight across all platforms.Our achievements stem from...
-
Packaging Innovation Manager
1 week ago
Montgomery, Alabama, United States Kenvue Full timeAbout the RoleThe Packaging Innovation Manager will be responsible for leading the development of new packaging solutions for Kenvue's self-care products. This role will work closely with cross-functional teams to deliver innovative packaging designs that meet consumer needs and business objectives.Key ResponsibilitiesPartner with the cross-functional team...
-
Packaging Innovation Manager
3 days ago
Montgomery, Alabama, United States Kenvue Full timeAbout KenvueKenvue is a leading consumer goods company that specializes in developing and manufacturing innovative products for everyday care. With a rich heritage and a passion for science, we strive to deliver exceptional products that meet the needs of our customers.Job SummaryWe are seeking a highly skilled Packaging Innovation Manager to join our team....