Community Outreach and Marketing Coordinator

2 weeks ago


Springfield, Illinois, United States Hope Full time
Marketing & Community Engagement Specialist

Position Overview: The Marketing and Community Engagement Specialist is tasked with establishing Hope as a prominent entity within the local community. This role serves as an integral part of Hope's Communication and Development team, collaborating closely with the Springfield, IL team to enhance donor participation and drive fundraising efforts within the community. Furthermore, the Specialist will implement marketing strategies that align with the overarching communications framework, marketing objectives, operational targets, and strategic aims. The role is pivotal in fostering awareness and engagement across various platforms while investigating innovative methods to connect with the community, families of prospective clients, and potential benefactors.

Key Responsibilities:

  1. Implement the communications and marketing strategy as outlined by the Hope Communications Department.
  2. Ensure consistent and impactful messaging for Hope initiatives, programs, and events that resonate with key stakeholders.
  3. Develop a community outreach program to elevate Hope's presence in the local area.
  4. Collaborate with the Hope Communications and Marketing team to oversee the design and distribution of external marketing materials, campaigns, and event promotions.
  5. Gather and synthesize information (notable stories, data, statistics, reports, images) to create effective communication and marketing resources.
  6. Partner with Hope's Digital Marketing Manager to generate content for social media platforms that aligns with the annual marketing strategy.
  7. Coordinate with Hope's Development Team to devise and execute a plan for event promotion, Ambassador relations, and donor engagement.
  8. Work alongside Hope's Development team to identify and engage with groups, businesses, service organizations, and individuals for targeted outreach. Cultivate effective relationships with supporters and community organizations to enhance collaboration and support the Development Team's initiatives.
  9. Encourage participation with local organizations and chambers while actively seeking outreach opportunities in the region.
  10. Establish enduring relationships with local referral sources to educate and promote the message of inclusion.
  11. Design and implement a targeted community outreach and engagement strategy to elevate awareness about Hope.
  12. Perform additional duties as assigned.

Qualifications:

  • 2-3 years of relevant experience in fundraising, community relations, event planning, marketing, or communications.
  • Successful background clearance.
  • Bachelor's degree in communications, public relations, or a related field.

Benefits:

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Flexible Spending Account (Health and Dependent)
  • Health Savings Account
  • Health Reimbursement Arrangement
  • Life Insurance
  • 401(k) Retirement Plan
  • Paid Time Off
  • Holidays
  • Employee and Dependent Tuition Reimbursement Assistance

At Hope, we are committed to fostering a diverse, equitable, and inclusive environment for our employees and clients within the autism and intellectual/developmental disability communities. We uphold equal employment opportunities, regardless of age, disability, origin, race, religion, pregnancy, gender, or military status. This commitment extends to all employment decisions, including recruitment, training, compensation, promotions, and terminations. Our support encompasses training and career development for all employees. In client services, we prioritize equity by tailoring interventions to individual needs, considering cultural and socioeconomic backgrounds. Through ongoing dialogue, we cultivate a culture of inclusivity, respect, and empowerment for individuals and their families.



Compensation Details: Yearly Salary



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