Product Marketing Strategist for Amazon Bedrock

2 weeks ago

Seattle, Washington, United States AmazonWebServices Full time

Are you driven by a passion for advancing AI technologies and collaborating with both clients and internal stakeholders? At AWS, we are at the forefront of generative AI with Amazon Bedrock and Amazon Titan models.

Key Responsibilities:

  • Formulate messaging and positioning strategies for Amazon Bedrock
  • Develop customer case studies that highlight the ROI from generative AI applications
  • Produce tailored content for specific audiences, including eBooks, presentations, and whitepapers
  • Implement product marketing initiatives to effectively engage target demographics
  • Partner with diverse marketing teams and business units to propel global projects
  • Collaborate across functions to meet business objectives at AWS
  • Initiate training sessions, tutorials, and promotional activities to enhance product usage
  • Continuously refine product marketing strategies for optimal results

A Day in the Life:

  • Establish positioning and messaging frameworks for Amazon Bedrock and Amazon Titan models
  • Create compelling content to inform customers about applications and value propositions
  • Develop outreach strategies to connect with customers and work alongside product marketers
  • Engage with customers to gauge their integration of generative AI technologies
  • Identify key customers to amplify the AWS generative AI narrative
  • Contribute to a rapidly expanding sector and make a meaningful impact

About AWS:

AWS stands as the premier cloud platform worldwide, empowering both startups and large enterprises with cutting-edge products and services. Our commitment to inclusivity and diversity positions us as a leading employer.

Basic Qualifications:

  • 6+ years of experience in marketing
  • Proficient in data-driven decision-making
  • Experience in scaling marketing initiatives
  • Competence in evaluating marketing effectiveness

Preferred Qualifications:

  • Experience in managing external partnerships for marketing efforts
  • Excellent presentation abilities
  • Proficiency in Excel or Tableau for analytical purposes

Become a part of AWS Sales, Marketing, and Global Services (SMGS) to enhance revenue, adoption, and growth across various customer segments.

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