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Product Marketing Lead for Amazon Bedrock

2 months ago

Seattle, Washington, United States AmazonWebServices Full time

Are you enthusiastic about pioneering advancements in artificial intelligence and collaborating with clients and internal teams at Amazon? Become a part of AWS to influence the trajectory of generative AI through Amazon Bedrock and Amazon Titan models.

Key Responsibilities:

  • Formulate messaging and positioning strategies for Amazon Bedrock
  • Develop customer case studies demonstrating ROI from generative AI applications
  • Produce tailored content for specific audiences, including eBooks, presentations, and whitepapers
  • Implement product marketing initiatives to effectively engage target demographics
  • Partner with diverse marketing teams and business units to propel global projects
  • Collaborate across functions to meet business objectives at AWS
  • Initiate training, tutorials, and promotional activities to enhance product uptake
  • Continuously refine product marketing strategies

A Day in the Life:

  • Establish positioning and messaging for Amazon Bedrock and Amazon Titan models
  • Generate compelling content to inform customers about use cases and value propositions
  • Devise strategies to connect with customers and work alongside product marketers
  • Engage with customers to comprehend their integration of generative AI technologies
  • Identify key customers to amplify AWS's generative AI narrative
  • Contribute to a rapidly expanding business and create a substantial impact

About AWS:

AWS stands as the premier cloud platform worldwide, empowering both startups and Fortune 500 enterprises with cutting-edge products and services. Our inclusive culture and dedication to diversity position us as a leading employer.

Basic Qualifications:

  • 6+ years of experience in marketing
  • Strong analytical skills for data-driven decision-making
  • Proven experience in scaling marketing initiatives
  • Expertise in evaluating marketing performance

Preferred Qualifications:

  • Experience in overseeing external partnerships for marketing programs
  • Excellent presentation capabilities
  • Proficiency in Excel or Tableau for data analysis

Become a part of AWS Sales, Marketing, and Global Services (SMGS) to drive revenue, adoption, and growth across diverse customer segments.