Director of Subscriber Growth for Apple TV+

2 days ago


Culver City, California, United States Apple Full time
Job Title: Director of Subscriber Growth for Apple TV+

Apple is seeking a highly skilled and experienced Director of Subscriber Growth for Apple TV+ to lead our efforts in acquiring and retaining subscribers for our streaming service.

About the Role

The Director of Subscriber Growth for Apple TV+ will be responsible for developing and executing comprehensive subscriber growth strategies aligned with Apple TV+'s overall business objectives. This includes leading efforts to acquire qualified subscribers through direct and third-party channels, developing strategic programs and optimization initiatives to enhance subscriber retention and engagement, and tracking and reporting performance metrics.

Responsibilities
  • Develop and implement comprehensive subscriber growth strategies aligned with Apple TV+'s overall business objectives.
  • Lead efforts to acquire qualified subscribers through direct and third-party channels.
  • Develop strategic programs and optimization initiatives to enhance subscriber retention and engagement.
  • Track and report performance metrics.
Requirements

To be successful in this role, you will need a minimum of 15 years of experience in video streaming, subscriber growth, digital marketing, or related roles within the media and entertainment industry. You will also need a proven track record of driving subscriber acquisition and retention in a fast-paced, competitive environment, as well as excellent communication and leadership skills.

Preferred Qualifications

A highly skilled storyteller who is able to build business cases and effective narratives for senior executives, a strong analytical brain comfortable leveraging data and insights to inform strategic decision-making, and experience in balancing multiple priorities, cross-functional collaboration, and work streams are all highly desirable.

What We Offer

At Apple, we offer a comprehensive compensation package that includes base pay, discretionary bonuses, commission payments, and relocation assistance. We also offer a range of benefits, including comprehensive medical and dental coverage, retirement benefits, and reimbursement for certain educational expenses.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.



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