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Growth Marketing Operations Specialist
2 months ago
Apple is seeking a highly motivated and detail-oriented individual to join our Growth Marketing Operations Team. As a Growth Marketing Operations Specialist, you will play a key role in enabling on-device communications and automated messaging for Apple's media products and services.
The ideal candidate will have a strong understanding of lifecycle marketing and experience building and launching acquisition and engagement initiatives in innovative environments. You will work collaboratively across multiple internal teams to develop and launch multi-channel customer communications, driving awareness and engagement of Apple's services and products.
Key Responsibilities:- Develop, test, and deploy customer journeys, assessing product and strategy objectives, platform capabilities, and data needs.
- Collaborate with stakeholders to ensure operational plans, deliverables, and risks are properly addressed and aligned.
- Monitor campaign performance for operational integrity and identify and communicate issues to internal teams.
- Identify key opportunities for improvement in campaign performance, operational efficiency, and processes, and product tooling.
- Build a knowledge portal of best practices and playbooks that serve as a reference and training resource.
- 5-7+ years of lifecycle marketing experience building and launching acquisition and engagement initiatives in innovative environments.
- Experience with CRM or ESP platforms such as Salesforce Marketing Cloud/Exact Target, Braze, Oracle Responsys.
- Excellent logical reasoning and critical thinking skills.
At Apple, we offer a comprehensive compensation package, including base pay, discretionary bonuses, and commission payments. You will also receive benefits such as comprehensive medical and dental coverage, retirement benefits, and a range of discounted products and free services. Additionally, you may be eligible for discretionary restricted stock unit awards and participation in Apple's Employee Stock Purchase Plan.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.