Digital Marketing Strategist
1 week ago
As a seasoned marketing professional, you will have the opportunity to drive business growth and innovation in a dynamic and forward-thinking organization. At Reckitt, we are committed to protecting, healing, and nurturing in the pursuit of a cleaner, healthier world.
Key Responsibilities
- Develop and execute comprehensive media plans to drive brand awareness and sales growth.
- Lead the development of a strategic vision for digital technology, focusing on the digital strategy for 6 vitamins and minerals brands.
- Oversee the implementation of Machine Learning/Artificial Intelligence and Next-Gen Personalization capabilities to support the digital roadmap.
- Define the activation of integrated technologies in the lead market.
- Develop and implement data collection strategies and data management processes.
- Lead efforts to utilize data-driven methodologies and analysis to enhance effectiveness in marketing channels.
- Develop a digital tech ecosystem and practices for robust analytical acquisition funnel metrics measurement and campaign performance.
Requirements
We are seeking a highly skilled and experienced marketing professional with a strong background in consumer technology platforms, web technologies, CRM strategy, ad technology, media tactics, and digital skill sets such as SEM, SEO, and CRM. Additionally, experience in e-commerce platforms, digital acquisition, and performance marketing is required.
What We Offer
At Reckitt, we offer a competitive benefits package, including medical, prescription, dental, vision, life, and disability insurance, paid time off, a 401(K) plan, paid parental leave, tuition reimbursement, product discounts, and more. We are committed to creating an inclusive and supportive work environment that fosters growth and development.
Equality
We believe in hiring for potential as well as experience. If you are a motivated and results-driven marketing professional looking to make a meaningful impact, we encourage you to apply.
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