Senior Manager, Digital Marketing Analytics Specialist

4 days ago


Parsippany, New Jersey, United States Teva Pharmaceutical Industries Full time
About the Role

We are seeking a highly skilled Senior Manager, Digital Marketing Analytics to join our team at Teva Pharmaceutical Industries. As a key member of our US Commercial organization, you will play a critical role in analyzing digital data and driving business growth.

Key Responsibilities
  • Consolidate and analyze digital data sets from various sources, including display, paid search, email, and website traffic.
  • Ensure data integrity, accuracy, and consistency across customer groups, including healthcare professionals and patients.
  • Derive data-driven insights and summarize key metrics for presentation and dashboard development.
  • Communicate key findings to business partners and drive optimization of digital strategy.
  • Provide critical inputs into business planning and resource allocation.
Requirements
  • Master's degree in a highly technical/quantitative discipline, such as statistics, computer science, data science, mathematics, economics, or finance.
  • 3 years of hands-on experience in digital marketing analytics.
  • Experience with web analytics platforms, such as Google Analytics or Adobe Analytics.
  • Preferred experience in life sciences and commercial analytics, digital media agencies, cloud services (Azure, AWS), and large-scale database applications (Oracle, SAP, SQL).
Skills and Qualifications
  • Deep understanding of the digital marketing landscape.
  • Highly skilled in Python for data analysis and modeling.
  • Strong SQL skills for data manipulation, aggregation, and optimization.
  • Proven ability to communicate complex ideas and insights to internal and external stakeholders.
  • Strong data curiosity, analytical skills, and problem-solving abilities.
  • Excellent written and verbal communication skills.
About Teva

Teva Pharmaceutical Industries is a global organization with a brand of evolving success. We are committed to equal opportunity in employment and strive to create a diverse and inclusive workplace for all.



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