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Senior Director of Global Demand Generation

2 months ago

Chicago, Illinois, United States Hitachi Vantara Full time
About the Role

We are seeking a highly experienced Senior Director of Global Demand Generation to lead our efforts in driving global demand generation programs to drive high-quality leads and boost pipeline growth.

Key Responsibilities
  • Develop and Implement Demand Generation Strategies: Develop and implement comprehensive demand generation and account-based marketing strategies aligned with business objectives to drive pipeline and bookings growth.
  • Collaborate with Cross-Functional Teams: Partner with Sales, Product Marketing, and Field Marketing teams to ensure alignment and integration of demand generation efforts with overall business goals.
  • Lead Global Demand Generation Campaigns: Lead the creation and execution of global demand generation campaigns across a variety of channels to drive engagement and conversions.
  • Optimize Campaign Performance: Utilize data-driven insights to continually assess and optimize campaign performance, ensuring maximum ROI and effectiveness.
  • Lead a High-Performing Team: Lead a high-performing demand generation team, providing guidance, mentorship, and coaching to ensure team members are equipped to succeed.
Requirements
  • 10+ Years of Experience: 10+ years of experience in B2B demand generation, preferably in storage technology, with a track record of driving measurable results.
  • Senior Leadership Experience: 5+ years of senior leadership experience, with a proven ability to lead a team and inspire cross-functional teams to achieve ambitious goals in a fast-paced environment.
  • Strategic Mindset: Strong strategic mindset with the ability to develop and execute complex demand generation strategies that drive business growth.
  • Data Analysis Skills: Proficiency in data analysis tools and techniques to measure and optimize campaign performance.
  • Collaboration and Communication Skills: Excellent collaboration and communication skills with the ability to work effectively across teams and influence stakeholders at all levels.
About Us

We are a global team of innovators, harnessing engineering excellence and passion for insight to co-create meaningful solutions to complex challenges. We turn organizations into data-driven leaders that can make a positive impact on their industries and society.

We champion diversity, equity, and inclusion, and are committed to creating a culture of empowerment and allyship. We want you to be you, with all the ideas, lived experience, and fresh perspective that brings.