Senior Customer Advocacy Manager
2 days ago
At Blue Yonder, we are seeking a highly skilled Senior Customer Advocacy Manager to join our team. As a key member of our marketing department, you will be responsible for highlighting our customers' success through creative and compelling storytelling.
Key Responsibilities:- Work cross-functionally with the Product, Customer Success, and Legal teams to investigate and validate company performance statistics, industry claims, etc.
- Develop an internal, company-wide network and have an ear to the ground to grab the latest proof points that can strengthen our messages and be included in marketing collateral.
- Maintain our global database of customer facts and industry claims to ensure it is up-to-date, accurate, and relevant.
- Amplify the success of our customers through creative storytelling that brings their challenges and winning strategies to life.
- Amplify the success of our customer case studies through multiple communications channels such as our website, social media, internal newsletters, intranet, etc.
- Lead effective interviews that get to the heart of the narrative and craft impactful customer stories to reinforce our messaging and differentiate our offerings in the market.
- Create stories for a wide range of mediums and platforms — written case studies, blogs, videos, social media, speaking opportunities, etc.
- Measure and analyze the impact of customer stories to optimize and drive continuous improvement.
- Ensure all external-facing content is on brand and aligns with our corporate messaging.
- Collaborate cross-functionally with teammates in Customer Success, Brand & Creative, PR, Content Marketing, Events, etc.
- Bachelor's degree in Communications, Journalism, Marketing, Business, Supply Chain Management, or a related field.
- 7+ years of experience in SaaS/tech marketing, preferably in customer advocacy, content marketing, or PR.
- Passionate about storytelling with the ability to identify themes, conduct effective interviews, and create high-impact content.
- Demonstrable storytelling skills. Work samples will be required.
- Prior experience working on customer stories preferred.
- Strong organizational skills with a keen eye for detail.
- Soft Skills: Excellent communication and interpersonal skills, project management, and problem-solving skills.
- Comprehensive Medical, Dental and Vision
- 401K with Matching
- Flexible Time Off
- Corporate Fitness Program
- A variety of voluntary benefits such as Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more
We are a proven, passionate bunch of disruptors. Our work is all about tapping into your potential so we can deliver the best solutions and customer experiences on the planet. Collaboration, respect, and a great work-life balance earned us the title of "Best Place to Work- Employees' Choice" by Glassdoor.
We are the world leader in digital supply chain and omni-channel commerce fulfillment. Our intelligent, end-to-end platform enables retailers, manufacturers and logistics providers to seamlessly predict, pivot and fulfill customer demand.
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