Marketing Coordinator

5 days ago


Greenville, South Carolina, United States Bon Secours Wellness Arena Full time
{"title": "Marketing Assistant", "description": "

Unlock the excitement of live events as a Marketing Assistant at the Bon Secours Wellness Arena. As a key member of our marketing team, you will play a vital role in bringing unforgettable experiences to life. Your responsibilities will include supporting campaigns, collaborating on innovative projects, and driving fan engagement across events from concerts to family shows and sporting events. We are seeking a highly motivated individual who thrives in a fast-paced environment. You will be a reliable and crucial marketing team member who will impact the way our city experiences live events.

Responsibilities:
  • Marketing Support (80%):
    • Assist in the development and execution of marketing campaigns to promote events and drive ticket sales.
    • Provide marketing support for concerts, family shows, sporting events, tenants, and other miscellaneous events.
    • Assist in the development, implementation, and evaluation of show marketing campaigns and venue branding campaigns to maximize awareness and exposure in the market and the industry.
    • Coordinate and execute promotional events and activities, such as pre-event parties and giveaways.
    • Collaborate with internal and external partners to maximize event exposure.
    • Coordinate marketing programs and initiatives, including post-show surveys, marketing summaries, and internal arena show databases.
    • Create, edit, and maintain graphic design materials, including sales decks, marketing content, and more.
    • Maintain and manage venue website, social media platforms, and other interactive marketing outlets.
    • Manage the creation and content of email and social media marketing campaigns.
    • Monitor and report on the effectiveness of marketing efforts, providing insights and recommendations for improvement.
  • Group Sales Support (20%):
    • Assist with all aspects of the group sales process, including prospecting, lead generation, and closing sales.
    • Execute group sales initiatives, promotions, and campaigns.
    • Respond to inquiries, requests, and needs of group sales clients, including ticket requests, service issues, and group packages.
    • Maintain and update the group sales database and ensure data accuracy and integrity.
    • Responsible for onsite representation for groups in attendance to ensure the best experience.
    • Prepare and distribute group sales reports and analytics as needed.
Requirements:
  • Bachelor's degree in marketing, business, communication, or a related field.
  • 1-2 years of experience in sales, media/marketing, or promotions.
  • Strong interpersonal and communication skills.
  • Proficiency in Microsoft Office Suite.
  • Basic Photoshop and Canva skills, desirable.
  • Experience in using social media platforms for marketing purposes.
  • Detail-oriented with excellent organizational skills.
  • Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.
  • Flexibility to work evenings, weekends, and holidays as required by event schedule.
Benefits:
  • Competitive salary.
  • Excellent health benefits.
  • SC State Health benefits.
  • District retirement plan participation.
  • Generous paid-time-off (PTO).
", "lang_code": "en-US"}

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