Social Media Strategist

2 weeks ago


California, United States ego (YC W24) Full time

We are looking for an innovative and enthusiastic Community Engagement Specialist to enhance our brand presence and cultivate our online community. This position will play a key role in defining the public image of our upcoming gaming projects and expanding our digital audience.

Key Responsibilities:

  • Design and execute comprehensive social media and community engagement strategies across diverse platforms (Instagram, TikTok, Facebook, Twitter, Discord, YouTube, etc.) to promote our gaming modifications and connect with our user base.
  • Oversee and curate all social media profiles, generating content that resonates with our audience.
  • Increase follower count and engagement by implementing cohesive social initiatives, including content creation, campaign management, and performance analysis. This includes editing and sharing highlights from gaming streams.
  • Collaborate with various teams to ensure marketing efforts align with game development and community objectives.
  • Interact directly with users on social media, addressing inquiries, engaging in discussions, and building relationships with key influencers.
  • Evaluate social media metrics and community feedback, utilizing insights to refine strategies and report on performance indicators.
  • Lead initiatives to unite gamers and fans, including managing ambassador programs and utilizing user feedback for product enhancements.
  • Stay informed about social media trends, especially within the gaming sector, and creatively incorporate these trends to boost engagement.
  • Work closely with the executive team to maintain consistent messaging and effectively manage user interactions on community platforms.

Qualifications:

  • 3-5 years of experience in social media strategy and community development, ideally in the gaming or lifestyle industries.
  • Demonstrated success in growing and engaging an audience through both organic and paid content.
  • Strong analytical abilities to assess the effectiveness of social initiatives on business goals.
  • Exceptional written communication skills, focused on creating compelling content for a varied audience.
  • Proficiency in image editing, web design, and/or video production.
  • A genuine passion for gaming, with a thorough understanding of industry culture and trends.
  • Ability to thrive in a collaborative, fast-paced environment.
  • Creative, driven, and proactive in advancing community and marketing initiatives.

What We Offer:

  • Competitive salary
  • Opportunity to collaborate with a skilled, close-knit team in a forward-thinking and innovative setting.


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