Senior Director of Marketing and Business Development

15 hours ago

Washington DC USA, United States The Brattle Group Full time
About the Role

The Brattle Group is seeking a Senior Director of Marketing and Business Development to join our team. As a critical member of our leadership team, you will be responsible for shaping our business development strategies, marketing, and brand positioning.

Key Responsibilities
  • Develop and implement comprehensive marketing and business development strategies that align with our business goals.
  • Maintain a strong understanding of the economic consulting market, including market trends, competitor activities, and customer behaviors.
  • Develop annual integrated marketing and business development strategies, including go-to-market approaches and resource allocation.
  • Expand our global brand through innovative initiatives for different markets, legal practices, and geographies.
  • Work with business unit heads, practice leaders, partners, and individual senior consultants to create industry, service, product, or consultant-centric marketing strategies.
  • Develop and implement internal marketing guidelines and initiatives that foster collaboration and information sharing.
  • Lead and advise on external communication strategy related to public relations.
  • Lead, develop, and mentor a global high-performing multidisciplinary marketing team.
  • Develop and manage the Marketing team annual budget, allocating resources to effectively maximize ROI.
Requirements
  • Bachelor's degree required, Master's degree a strong plus.
  • 15+ years' marketing/communications/business development experience within a professional services firm focused on the legal industry or at a law firm.
  • 10+ years in a leadership role with demonstrated ability to develop and retain people and manage projects effectively.
  • Experience expanding into new markets and successfully launching and positioning new service lines.
  • Proven track record with business development in professional services space; knowledgeable about current trends in professional services and more broadly.
  • Knowledgeable about current trends in marketing communications, both in professional services and more broadly.
  • Proven success in a highly collaborative and consensus-driven organization.
  • Ability to project personal credibility, professionalism, and a high degree of integrity among firm leadership and clients.
  • Highly collegial, approaches situations with curiosity, and is open to feedback.
  • Pride in working within a high-quality, high-integrity organization.
  • Outstanding verbal and written communication skills.
  • Excellent strategic thinking and problem-solving abilities.
  • Strong planning, budgeting, and project management skills required.
What We Offer

The Brattle Group offers a competitive benefits package, base salary, and bonus program for eligible roles based on individual and firm performance.

The anticipated base gross salary range for this position in Washington, DC is $200,000 - $250,000 annually. Actual salary will depend on a variety of factors, including experience and training.

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