Strategic Partner Marketing Manager

3 days ago

Massachusetts, United States Splunk Inc Full time

About the Role

Splunk Inc is seeking a highly skilled and innovative marketing professional to join our Amer Partner Marketing Team as a Strategic Partner Marketing Manager. As a key member of our team, you will be responsible for driving joint, long-term cloud programs with strategic partners in Amer, and for planning and implementing demand generation programs together with our partners and regional teams to build standard processes, drive revenue, and excite our customers.

Key Responsibilities

  • Develop and execute integrated marketing campaigns with strategic partners that can include VAR, MSP, and Distributors, who support regional businesses across Amer (US, Canada, Latin America)
  • Cultivate and grow relationships with marketing teams at partner sites and be the point of contact for strategic partners' marketing engagement in Amer
  • Act as partner evangelist focused on influencing the value delivered to Splunk and its customers through partners
  • Lead MDF budget tracking and utilization in partnership with the field marketing and partner managers to ensure alignment with Amer business priorities.
  • Support the Amer partner enablement motions to grow our partner ecosystem in partnership with the Amer partner team.
  • Provide a monthly roll-up of key metrics, ROI and program effectiveness of strategic partner campaigns to determine return on investment and prioritize resources. Continually evaluate program performance and results to enhance strategies.
  • Work with demand generation teams to engage partners in demand generating activities, as well as ensuring compelling digital marketing materials are available to the ecosystem

Requirements

  • 8+ years of experience in partner marketing and communication
  • Strong skills in marketing strategy and ability to drive creation and execution of programs in a highly fast-paced environment
  • Ability to envision, lead and execute on multi-dimensional Amer partner marketing plans with grit and a growth mindset
  • Confidence in a dynamic, high-pressure and high-visibility role
  • Experience in ensuring campaign success; including planning, measuring and tweaking GTM tactics to deliver desired business impact in Amer
  • Experience and expertise in working with VAR, MSP, and Distribution partners would be an advantage.
  • Understanding, managing and accounting for MDF and Contra funding
  • Excellent communication (written and verbal), reporting and presentation skills
  • Used to engaging with partners and colleagues in an international workspace
  • Ability to influence, motivate and work in a highly cross-functional matrix environment to drive outcomes-based plans, programs and execution
  • Understanding of a broad range of marketing activities, subject areas, and tactics, including field marketing, digital marketing and experience events.
  • Highly motivated, self-starter who can build and launch programs within budget and effectively handle multiple, concurrent timelines

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