Social Media Advertising Planner

1 week ago

New York, New York, United States Crossmedia Inc Full time
Job Overview

ABOUT US

Crossmedia is a leading independent media agency dedicated to conducting business with integrity, driven by our core values of TRUST, REASON, and the pursuit of HAPPINESS. Established in 2000, we are one of the largest minority-owned full-service media planning and buying agencies in the United States, with a global presence alongside our partners in the UK and Germany, totaling over 500 professionals worldwide.

Our mission is to forge innovative connections between brands and audiences across various channels and budgets, always prioritizing transparency and objectivity in our operations. We are a values-driven organization that prioritizes our clients' trust through media transparency and logical solutions to their most pressing business challenges. We also emphasize the importance of personal and professional growth, offering numerous initiatives and cultural events that contribute to the well-being of our team members. For five consecutive years, we have been recognized as one of Ad Age's Best Places to Work.

Our diverse client portfolio includes prominent names such as US Bank, PWC, Invesco, Newell Brands, NASCAR, and many others.

YOUR ROLE

We are seeking a Planner specializing in Paid Social Media to enhance our One Marketplace team. This position is dedicated to managing paid social initiatives and is part of a broader team that oversees biddable media, including Paid Social, Paid Search, and Programmatic.

  • Collaborate with clients to comprehend their brand objectives and implement effective social media strategies.
  • Manage a diverse media mix across platforms such as Facebook, Instagram, Twitter, TikTok, Pinterest, Snapchat, and Google Ads.
  • Utilize social media platforms both natively and through PMD technology for paid advertising.
  • Oversee daily client operations, lead internal teams, and contribute to thought leadership and strategic development.
  • Support the training and supervision of internal teams to ensure top-tier strategy and execution.

QUALIFICATIONS

  • Minimum of 2 years of experience in paid social media and strategic planning.
  • 1-2 years of experience in an advertising or media agency environment.
  • Hands-on experience with social media platforms.
  • Exceptional organizational skills with the ability to manage tight deadlines and complex challenges.

SALARY

The salary range for this position is between $65,000 and $75,000, commensurate with experience and qualifications.

CROSSMEDIA BENEFITS

Our commitment to the principles of Trust, Reason, and the Pursuit of Happiness is reflected in our comprehensive benefits package, which includes:

  • Flexible work arrangements, including hybrid and remote options.
  • An open PTO policy and paid sabbaticals for significant milestones.
  • Fully-funded healthcare options and agency-wide health support.
  • 401(k) plan with company matching, student loan relief, and financial counseling.
  • Generous parental leave policy.
  • Recognition and support for life milestones.
  • Fund dedicated to personal happiness pursuits, such as travel or professional development.
  • Reimbursement for technology and cell phone expenses.
  • Tuition reimbursement programs.
  • And a culture that celebrates community and connection.

COMMITMENT TO DIVERSITY AND INCLUSION

Diversity is integral to our identity. As a minority-owned agency, we are dedicated to fostering an inclusive environment at all levels. Our leadership reflects this commitment, with a significant representation of people of color and women in executive roles. We actively support underrepresented groups through mentoring and internship programs, and our internal initiatives promote equity and representation.

Crossmedia is an equal opportunity employer, committed to creating a diverse and inclusive workplace that does not discriminate based on disability, race, gender identity, sexual orientation, religion, national origin, age, veteran status, or any other protected status.

All job requirements are subject to change to reflect evolving business needs and to accommodate individuals with disabilities.

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