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Social Media Advertising Planner

2 months ago


New York, New York, United States Crossmedia Inc Full time
Job Overview

ABOUT US

Crossmedia is a leading independent media agency dedicated to ethical practices in media and business. Founded in 2000, we have grown to become one of the largest minority-owned full-service media planning and buying agencies in the United States. With a global presence, we are a team of over 500 professionals committed to innovative growth.

Our mission is to forge meaningful connections between brands and audiences across various channels and budgets. We pride ourselves on being a values-driven organization, earning our clients' trust through transparency and objectivity in our media strategies. We apply logical reasoning to tackle our clients' most pressing business challenges, and we prioritize the well-being and growth of our team members.

ROLE SUMMARY

We are seeking a Planner specializing in Paid Social Media to enhance our One Marketplace team. This position focuses on managing biddable media, including Paid Social, Paid Search, and Programmatic advertising.

  • Collaborate with clients to comprehend their brand objectives and implement effective social media strategies.
  • Engage with a diverse media mix, including platforms such as Facebook, Instagram, Twitter, TikTok, Pinterest, Snapchat, and Adwords/Bing.
  • Utilize social media platforms both natively and through PMD technology for optimal paid social media execution.
  • Oversee daily client operations, manage internal teams, and contribute to thought leadership and point-of-view development.
  • Support the training and supervision of internal teams to ensure top-tier strategy and execution.

QUALIFICATIONS

  • Minimum of 2 years of experience in paid social media and strategic planning.
  • 1-2 years of experience in an advertising or media agency environment.
  • Hands-on experience with social media platforms.
  • Excellent organizational skills with the ability to manage tight deadlines and challenges effectively.

SALARY RANGE

The salary for this position ranges from $65,000 to $75,000, based on experience and qualifications.

BENEFITS

At Crossmedia, we embody our principles of Trust, Reason, and the Pursuit of Happiness through comprehensive benefits that support the diverse needs of our employees, including:

  • Flexible work arrangements, including hybrid and remote options.
  • Open Paid Time Off (PTO) policy and paid sabbaticals at significant milestones.
  • Fully-funded healthcare options and agency-wide support for physical and mental health.
  • 401(k) plan with company matching, student loan relief programs, and financial counseling.
  • Generous parental leave policy.
  • Recognition and support for life milestones.
  • Funds dedicated to personal development and happiness initiatives.
  • Reimbursement for cell phone and technology expenses.
  • Tuition reimbursement and student loan payment plans.
  • And a commitment to providing enjoyable workplace experiences.

DIVERSITY AND INCLUSION

As a minority-owned agency, we are deeply committed to fostering an inclusive environment. Our leadership reflects diversity, with significant representation of women and people of color. We actively promote mentoring and internship programs for underrepresented groups and have established initiatives to support marginalized communities.

Crossmedia is an equal opportunity employer and values diversity in our workforce. We do not discriminate based on disability, gender, race, sexual orientation, religion, national origin, age, veteran status, or any other protected status.